The problem with getting promoted at Google (2024)

There are people at Google in Mountain View who want to work for Goldman Sachs in New York. Seriously. We have spoken to them. - People who think that working for banks like Goldman Sachs, which claim to be "tech companies",might be better than working for an actual bona fide tech company with the motto, "Don't be evil." The problem, or part of it, is Google's arcane system of promotions and internal hierarchy known as,"the ladders".

While investment banks have analysts, associates, vice presidents, directors, executive directors and managing directors in their hierarchies, Google has multiple ladders with up to 11 rungs to climb. There are different ladders for different career paths and swapping between them can be hard - especially if you want to get onto the most desirable ladders in areas like software engineering.

"I'm on the wrong ladder," complains one Google insider. "I'm on the business ladder instead of the engineering ladder and now that I want to swap onto the engineering ladder, I can't. Engineering pays more at the same level, but because I didn't come in a software engineer, I'm kind of stuck here."

We didn't speak to Google for this article, but we did speak to several current and former Google employees. It turns out that for a company that's supposed to have a flat management system, Google has an awful lot of levels in its hierarchy.

The levels on Google's ladders

Quoradoes a very good job of describing Google's popular engineering or technical ladder here.Level five is where things start to get serious: this is when you become a "senior software engineer". By level eight, you're a "principal" (kind of like an ED in a bank). By level nine, you're a, "distinguished software engineer" (kind of like an MD). By level 10 you're a Google fellow (there are only around 12 of these, so like a GS partner except more rarefied - although known as a "VP" in Google-world). And if you're at level 11 ("senior fellow" or "senior VP"), you're in the stratosphere with Google stars likeSanjay Ghemawat and Jeff Dean.

Most Google ladders only have 10 rungs: Google myth has it that level 11 was created just to accommodateDean andGhemawat.

But what happens if you're just an average Googler trying to make levels five and six?

This is where it seems things can get tough. - Especially if you want to make level five on the engineering ladder and you've been climbing a different pole. Insiders say ladder switches do happen, but that they come with downsides. "It usually means a demotion," says one machine learningspecialist who formerly worked for Google.

"Yes, we do ladder transfers," agrees one Google employee. "But sometimes they come with a 'down-level,' so that if you're level five in business (O ladder), you'll have to go L4 in engineering (T ladder)." The ladders themselves, and the opportunities for switching between them are super-complicated, he adds: "You could write a book on this stuff. There are job families with ladders and roles within those job families."

What makes the engineering ladder so popular? Firstly, it pays more. Secondly, it's super-prestigious within Google. And thirdly insiders say it's seen as housing some of the biggest brains in the company. "You couldn't move from business development level five to engineering level five, because you'd be a laughing stock to all the engineers below you," says the machine learning ex-Googler.

Confusingly though, engineering has two parallel streams: an engineering track and an engineering management track. Insiders say the two are parallel until around levels eight or nine. After this, the super-engineers carve a path of their own. Unfortunately, this means people on the 'business' ladder who might've been able to tout their management skills are even less able to swap across.

It's not all bad news, though. While a bank like Goldman Sachs has decided it's top heavy and now only promotes to its top levels (managing director and partner) once a year, Google pushes people up its ladders twice annually. To climb a rung, you need a "promo packet" which isreportedlyfilled with all the nice things other people have said about you and all the great things you've achieved at work. If you're in a technical ladder, you can put this together for yourself when you think you're ready. If you're in the other ladders, it's up to your boss to put you forward.

Even so, some Googlers say climbing the hierarchy at Goldman Sachs seems a whole lot simpler - particularly as Goldman CEO Lloyd Blankfein keeps reiterating the potential for engineers at the firm.

Meanwhile, Google employees caution against going into Google without some understanding of how the system works: "I had no idea how the game was played regarding levels and ladders when I joined here," says one Googler. "That's turned out to be a problem for me."

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The problem with getting promoted at Google (2024)

FAQs

The problem with getting promoted at Google? ›

The problems with promo-culture

Is it difficult to get promoted in Google? ›

At Google, you have to prove that you're already performing at the level you want to be promoted to in order to be successful. In other words, to get L6 you have to be doing L6 work for at least 6 months (probably more like at year or more) at L5 pay.

Why do high performers fail to get promoted? ›

1. Lack of workplace visibility. Top performers may excel at their current roles and hope to meet their professional and career goals. Still, they may be overlooked for promotions if they don't actively showcase their skills and achievements, due to what we call lack of workplace visibility.

Did Google tell employees that fewer of them will get Promotions? ›

Google tells employees that fewer of them will get promotions to senior roles. Google told employees in an email on Monday that fewer of them will be receiving promotions in the upcoming performance review cycle. The company said it's increasing leadership roles in proportion with the wider employee base.

How does Google handle Promotions? ›

How do Google Promotions work? In the simplest terms: you establish a product offer, Google reviews it, and then the product receives an eye-catching label that highlights the offer.

How prestigious is working at Google? ›

Did you know that landing one of the most desirable tech jobs at Google is twenty-six times more difficult than getting admitted into the prestigious Harvard University? In fact, Google's acceptance rate is 0.2% compared with 5.2% for Harvard.

Is getting a job at Google harder than Harvard? ›

Securing a position at Google is a tricky feat for even the most qualified professionals - it's said to be 10 times harder than getting into Harvard and two million people apply every year.

Why do toxic people get promoted? ›

They both have the ability to make difficult decisions and take charge in challenging situations. This is one of the strongest reasons why toxic leaders are promoted by top management. They make difficult decisions and appear to take charge.

Why do incompetents get promoted? ›

Peter which observes that people in a hierarchy tend to rise to "a level of respective incompetence": employees are promoted based on their success in previous jobs until they reach a level at which they are no longer competent, as skills in one job do not necessarily translate to another.

Why do bad managers get promoted? ›

They're promoted for results, in spite of bad behavior.

Many get promoted to leadership because they get results, perhaps extraordinary results, regardless of having a reputation of being a bully, manipulative, aggressive or even someone who makes ethically questionable decisions.

Is Google reducing senior staff promotions? ›

Google has told employees it will reduce the number of promotions to senior and leadership roles this year, citing a slowdown in growth. Google told staff in an email sent Monday that the changes were being made to match a slowed pace of hiring.

How big are bonuses at Google? ›

In terms of bonuses, software engineers reported the highest amount in bonuses, with the highest recorded bonus at $605,000. A Google data scientist earned $326,000 in bonuses for 2022 and a program manager took home $125,000 in bonuses.

What is the Google employee controversy? ›

Google fires employee who protested Israel tech event, as internal dissent mounts. Google fired an employee who disrupted an Israel executive's conference keynote this week, CNBC has learned. It's the latest sign of controversy at the company, which has struggled with employee dissent for several years.

Is Google promotion worth it? ›

The Bottom Line: Are Google Ads Worth It? Absolutely. Google Ads are worth it because they provide a cost-effective way for businesses of all sizes to reach a virtually unlimited, targeted audience. They're extremely flexible and you can start, stop, pause, or even adjust your bids at any time.

How hard is it to be L6 at Google? ›

> I'll clue you in on a dirty little secret: it's hard to get promoted to L6 for anything. It's hard if you're on the wrong project (read: low impact and/or low visibility). There are different routes to L6 at Google, but by far the most successful was to become TLM or just M of a medium impact project.

What is an L6 at Google? ›

At L6, you are managing a team (5-10) of senior individual contributions. Your team will likely range from 5 - 12 years of accomplished experience. Most of those folks will be managing major projects / workstreams. You need to constantly be carving out scope (like BD) and set the direction for the team.

How much time does it take to get a promotion in Google? ›

However, based on what we found on the Internet, here is some information that can give you an idea of the promotion timeline at Google: Junior to Senior Software Engineer Promotion: Most people spend around two to three years as a junior software engineer [1].

What are the odds of getting hired by Google? ›

Here is a fact about Google's hiring process- Google gets over one million job applications and CVs every year. And only 4,000-6000 applicants finally make it to the company. This means the hiring rate is approximately 1%, as the company rejects about 99% of the incoming applications.

How to get promoted quickly at Google? ›

A Google HR Chief Shares The Secret to Getting Promoted
  1. Get constant feedback. Don't be a pest, but do constantly ask your boss what you would need to demonstrate to her to advance. ...
  2. Be the office problem solver. ...
  3. Think in the long term. ...
  4. ASK! ...
  5. Have a strong sense of reality.

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