Playrix top games IAP revenue 2023 | Statista (2024)

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Mar 4, 2024

Playrix is mobile game developer offering free to play mobile games such as Fishdom, Township, Homescapes and Gardenscapes. Thanks to in-app purchases and micro-transactions, Playrix generated around over 9.55 billion U.S. dollars in IAP revenue as of August 2023. Gardenscapes, the top-grossing title, was ranked first with over 3.22 billion U.S. dollars in lifetime in-app purchase revenues.

Lifetime in-app revenue generated by leading Playrix mobile games worldwide as of August 2023 (in million U.S. dollars)

CharacteristicSpending in million U.S. dollars
Gardenscapes3,227.05
Homescapes2,867.19
Fishdom1,650.11
Township1,597.46
Manor Matters141.31
Wildscapes38.36

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Playrix top games IAP revenue 2023 | Statista (2024)

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Playrix top games IAP revenue 2023 | Statista? ›

What the numbers say: In 2023, Playrix reported $1.8B in in-app purchase (IAP) revenues. This figure marks a growth trajectory from the $36.72M recorded in 2015, escalating to $193.41M in 2016 and reaching a peak of $1.911B in 2020.

How much money will Playrix make in 2023? ›

What the numbers say: In 2023, Playrix reported $1.8B in in-app purchase (IAP) revenues. This figure marks a growth trajectory from the $36.72M recorded in 2015, escalating to $193.41M in 2016 and reaching a peak of $1.911B in 2020.

What is the most earning game of 2023? ›

With revenues of $1.58 billion in 2023, Honor of Kings is the most successful game available for smartphones and tablets, according to AppMagic data, followed by PUBG Mobile with $1.17 billion and Genshin Impact with 960 million.

What is the revenue model of Playrix? ›

Dmitry Bukman told Bloomberg in 2019 that the lion's share of Playrix' revenue stems from in-app purchases, and only three percent of income comes from in-game ads.

How much money does Playrix make? ›

Annual mobile revenue of Playrix 2015-2023

In 2023, mobile gaming company Playrix generated 1.8 billion U.S. dollars in IAP revenues. The top grossing mobile gaming titles published by Playrix include the free-to-play (F2P) titles Gardenscapes, Homescapes, and Fishdom.

What is IAP revenue? ›

This metric is capturing the amount of revenue and purchases users are making in app. This includes stereotypical in app purchases like buying “gold” or “extra lives” in games, which are a one-time purchase for in game content.

Is Playrix owned by Russians? ›

Igor Bukhman and his brother Dmitry own online gaming upstart Playrix. The company is best known for free mobile-app games such as Homescapes and Fishdom. Born and raised in northern Russia, the brothers started selling games online while Dmitry was still in high school.

What is the highest selling game in 2023? ›

In 2023, Hogwarts Legacy, published by Warner Bros Gaming, was the top-selling video game in the United States based on dollar sales. Call of Duty: Modern Warfare III (2023) was in second place, followed by the sports game Madden NFL 24.

What is the top 1 game in the world 2023? ›

  • PUBG – 285 Million Monthly Active Users. ...
  • Fortnite – 240 Million MAU. ...
  • Counter-Strike: GO – 35 Million MAU. ...
  • Minecraft – 33 Million MAU. ...
  • ROBLOX – 32 Million MAU. ...
  • League of Legends – 30 Million. ...
  • Cyberpunk 2077 – 28 Million MAU. ...
  • The Sims 4 – 25 Million MAU.

What is the highest-grossing game in the world? ›

What is the highest-grossing game of all time? Minecraft holds the title of the highest-grossing game of all time.

Who owns Playrix now? ›

Dmitry Bukhman (born 27 May 1985) is a Russian-born Israeli entrepreneur. Together with his brother Igor Bukhman, they founded online gaming company Playrix, best known for its mobile-app games such as Homescapes and Fishdom.

How much is Playrix worth? ›

Playrix was valued at $8 billion in 2021. As of 2022, Playrix was the fourth-biggest mobile game developer in the world in terms of revenue and employed 4,000 people across 100 cities, mainly in Eastern Europe, including 1,500 in Russia and 1,500 in Ukraine.

What is the company profile of Playrix? ›

Playrix is one of the top 3 mobile game companies in the world. Our titles are played by 120 million people every month. The key to our success is our talented team. With more than 4000 professionals around the world, we solve unique challenges and set new industry standards.

Is Playrix a legit company? ›

Playrix has an overall rating of 3.9 out of 5, based on over 172 reviews left anonymously by employees. 69% of employees would recommend working at Playrix to a friend and 59% have a positive outlook for the business. This rating has decreased by 7% over the last 12 months.

What gaming app makes the most money? ›

Top Grossing Games Key Statistics
  • Honor of Kings was the top grossing game worldwide generating $1.65 billion, with almost all of the revenue coming from China.
  • Candy Crush Saga was the top grossing game in the US, while Roblox held the number one spot for another year in the UK.
Jan 31, 2024

Do game reviewers get paid? ›

How much does a Game Reviewer make? As of Apr 25, 2024, the average hourly pay for a Game Reviewer in the United States is $20.94 an hour.

What is the biggest gaming company in 2023? ›

This is a listing of largest video game publishers and developers ranked by reported revenue. Sony Interactive Entertainment is the world's largest video game company, followed by Tencent and Microsoft Gaming.

How much money has Township made? ›

WNhub, meanwhile, reported that Township's lifetime revenue has surpassed a mighty $2 billion. With a wide catalogue of casual games from Gardenscapes to Fishdom, the Playrix library primarily consists of match-3 games, but newer release Mystery Matters falls into the casual puzzle adventure genre.

How many employees does Playrix have? ›

With more than 4000 professionals around the world, we solve unique challenges and set new industry standards.

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