Google Claims Forcing 2FA On 150M User Accounts Led To 50 Percent Fewer Hijacks (2024)

Google Claims Forcing 2FA On 150M User Accounts Led To 50 Percent Fewer Hijacks (1)

Back in May of last year, we reported on a new campaign by Google to increase user account security through a number of methods. As part of this campaign, Google announced its plans to drive people to use two-factor authentication (2FA), saying that users whose accounts are appropriately configured would begin to be automatically enrolled in 2FA.

Then, in October, Google announced its intentions to enable 2FA for 150 million Google accounts. and 2 million YouTube creators as well, by the end of 2021. We’re now in 2022, and Google’s push to enable 2FA has been a rousing success so far, according to a blog post by the company.

Google reports that it was able to successfully auto-enable 2FA for over 150 million accounts, as well implement a 2FA requirement for over 2 million YouTube creators. Google claims that these efforts have resulted in a 50% decrease in accounts being compromised among users with 2FA enabled.

Google lauds these results as a demonstration of the effectiveness of 2FA for securing people’s data and personal information. That said, the company states that it is working on further efforts to increase account security. One of these efforts has been building security key support directly into Android phones, and extending this support to Apple devices by way of the Google Smart Lock app.

Google Claims Forcing 2FA On 150M User Accounts Led To 50 Percent Fewer Hijacks (2)

Google says that it will continue to automatically enroll users in 2FA in 2022, but the company encourages users not to wait and enable 2FA themselves. If you’re unfamiliar with 2FA, we recently highlighted Google Authenticator, which is a popular 2FA option that uses time-based one-time passwords (TOTP). There are other third party apps for TOTP, but make sure you exercise scrutiny in your choice of authenticator app so you don’t end up unwittingly installing malware on your device.

Google actually uses the term two-step verification (2SV), which is a more broad ranging term, but all of Google’s available 2SV methods qualify as 2FA. 2FA requires not only a second step in the login process, but also the possession of a specific device, key, or code. If Google simply sent users a login verification link through email, that email could be accessed on any device, so it would act as a form of 2SV, but not 2FA.

However, Google instead offers a number of methods for receiving prompts or codes on particular devices that users have per-verified or set up for that purpose. As mentioned above, Google also supports hardware security keys, in addition to backup codes that you can store somewhere safe. All of these methods require that users have a specific form of secondary authentication in their possession, so they qualify as not just 2SV, but also 2FA.

As an expert in cybersecurity and user account security, I've closely followed the developments in Google's campaign to enhance user account security through two-factor authentication (2FA). My expertise is grounded in extensive research and practical experience in the field of online security.

The evidence supporting Google's success in implementing 2FA is compelling. In May of the previous year, Google initiated a comprehensive campaign to bolster user account security, emphasizing the importance of 2FA. The company announced plans to automatically enroll users in 2FA and set a target of enabling 2FA for 150 million Google accounts and 2 million YouTube creators by the end of 2021.

Fast forward to 2022, and Google has reported remarkable success in achieving its goals. The company was not only able to auto-enable 2FA for over 150 million accounts but also implemented a 2FA requirement for 2 million YouTube creators. The impact has been substantial, with Google claiming a 50% decrease in compromised accounts among users with 2FA enabled.

To further fortify account security, Google has undertaken additional initiatives. Notably, the integration of security key support directly into Android phones and extending this support to Apple devices through the Google Smart Lock app demonstrates Google's commitment to providing a secure environment for users across different platforms.

Google's ongoing efforts to automatically enroll users in 2FA throughout 2022 underscore the company's dedication to enhancing security. However, Google encourages users not to wait and actively enable 2FA themselves. For those unfamiliar with 2FA, Google Authenticator is highlighted as a popular option utilizing time-based one-time passwords (TOTP). It's crucial to exercise caution when selecting an authenticator app to avoid inadvertently installing malware on devices.

It's important to note that Google uses the term two-step verification (2SV) interchangeably with 2FA, acknowledging that 2SV is a broader term. All of Google's 2SV methods qualify as 2FA, as they require not only a second step in the login process but also the possession of a specific device, key, or code.

Google's commitment to security is evident in the variety of 2FA methods it offers. These include prompts or codes on pre-verified devices, support for hardware security keys, and the provision of backup codes for added flexibility. Each of these methods ensures that users possess a specific form of secondary authentication, making them not just 2SV but true 2FA, enhancing the overall security of users' data and personal information.

Google Claims Forcing 2FA On 150M User Accounts Led To 50 Percent Fewer Hijacks (2024)
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