Sustainable Investing - A collection of myths - Global Banking | Finance (2024)

By Ben Matthews, Investment Manager at Heartwood Investment Management.

Sustainable investment is subject to a considerable number of investor assumptions. Some are simple misconceptions, but others mask complex challenges for sustainable investors.

Myth 1: It costs more to invest sustainably

Just as a sustainable approach can be achieved without compromising on performance, sustainable portfolios can be managed without heightening the risk and cost of underlying investments. This is especially true as the investment space evolves to include ever more cost-effective portfolio building blocks. Importantly, underlying portfolio holdings can be profitable whilst also being sustainably managed – indeed, one factor can inform the other.

By way of example, the current underlying costs of the holdings in our own Balanced Sustainable strategy and our Balanced Core strategy are almost perfectly aligned (as at 30.11.2019).

Myth 2: Taking a sustainable approach severely limits your available investment options

The argument in favor of this myth – that eliminating some of the total investment universe leaves sustainable investors with slim pickings to choose from – is at best simplistic, and at worst deeply misleading.

First, all investors are selective in their investments – no investor invests in every single asset available to them! We would argue that choosing investments based on their sustainable credentials is a very sensible approach. A growing body of evidence points to the benefits of sustainable business practices, from lower borrowing costs to improved operational performance and better risk management, meaning that selecting assets for sustainability characteristics is in many ways similar to favouring prudent corporate behaviour.

Second, sustainable investing is a growth market; with more and more investors seeking a way to make an impact (as well as financial returns) through their capital, the volume of sustainable products is growing too. According to ETFGI, the number of ESG ETFs (environmental, social and governance tracker funds) globally has gone from 46 in 2013 to 248 in August 2019. As the challenges faced by society and our planet become ever more acute, investor interest is supporting the drive to find new solutions to these problems, in turn drawing more investor interest in a virtuous cycle.

Myth 3: Sustainable funds cannot hold exposure to commodities

The question of commodities within sustainable funds is far from black and white. For example, gold remains challenging for sustainable investors. As a finite resource, which is quite literally taken out of the earth, it is extremely hard to argue that gold is a sustainable asset. Given the parts of the world where gold is often found, there are ethical sourcing issues to consider too. Within the investment industry, some steps have been taken towards resolving these problems, but it remains a tricky grey area.

Meanwhile, fossil fuels hold self-evident challenges for sustainable investors. Clearly, investing in fossil fuels is a challenging concept for a sustainable investor, but investors keen to back change will also know that many traditional energy companies are slowly focusing their activities. Some sustainable investors believe this is a change worth investing in. For investors who – like us – are interested in incorporating traditional energy companies into a sustainably-minded portfolio, a ‘best in class’ approach to selecting holdings can help to ensure that the businesses included are those demonstrating a real drive to change.

Myth 4: Investing sustainably doesn’t impact the real world

Sustainable investing is an extremely broad church, and each type of approach can make a difference. Let’s consider the impact of some of the approaches which fall into this wide ranging category:

  • ‘Exclusions’: take your capital elsewhere

–Excluding/screening out assets from a portfolio on ethical or sustainability grounds

Of the three examples given here, this is likely to have the least tangible impact. The assets actively included in a portfolio arguably matter more than those excluded, although avoiding certain areas (such as tobacco) does have a role to play in building sustainable portfolios, and reduces the capital going to these areas.

  • ‘Impact investing’: invest with a dual mandate

–Taking a non-financial goal alongside your financial goal, seeking to addressing a specific problem

Impact investing can be highly targeted, taking aim at very specific social or environmental problems. This makes for self-evident results, from improvements in social housing to new projects in renewable infrastructure.

  • ‘ESG (environmental, social and governance) integration’: account for risks and reward good behaviour

–ESG risks and opportunities explicitly considered when selecting assets for inclusion in a portfolio

This more multi-faceted approach can also be seen as a risk management tool, by focusing on forward-thinking businesses. Quantitative measurements are hard to come by, but supporting companies and countries that perform well (or demonstrate a drive to improve) in ESG terms positively contributes to ESG goals through good funding and positive reinforcement.

Investing with integrated ESG considerations could also lower the carbon footprint of your investments. A comparison of the tCO2e (tonnes of carbon dioxide equivalent, a measure to compare greenhouse gas emissions) shows that the carbon footprint of a standard stock market index (MSCI World) is significantly higher than its sustainable counterpart (MSCI World Socially Responsible).

Lowering the carbon footprint of investments Carbon footprint per $1m invested

Past performance is not a reliable indicator of future results.

Sustainable Investing - A collection of myths - Global Banking | Finance (1)

Source: UBS/MSCI (November 2019).

Myth 5: ‘Multi asset’ sustainable investing has not been tried and tested

Some of our sustainable strategies have now been in play for almost four years, and during this time we have been pleased to see more and more attractive multi asset opportunities emerging for sustainable investors.

What’s more, with increased longevity comes a greater industry awareness of the need to embody and evidence sustainable credentials. Publicly-listed companies have quickly realised that shareholders now want information about corporate sustainability (most of the largest businesses in the US are already reporting to their shareholders on these issues), and sustainable bonds (providing funding for areas like social housing and clean energy) have rocketed in number.

We firmly believe that the time to invest sustainably is here, and are happy to discuss our sustainable approach with any clients considering investing their capital in this way.

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Sustainable Investing - A collection of myths - Global Banking | Finance (2024)

FAQs

What are the arguments for sustainable investing? ›

Why Sustainable Investing is Important
  • Sustainable investing promotes long-term economic growth by encouraging companies to operate more ethically and responsibly.
  • It helps protect the environment by directing capital towards sustainable practices and technologies.

What is the difference between ESG investing and sustainable investing? ›

ESG metrics are used to evaluate your performance in specific areas such as carbon emissions, diversity and inclusion, and executive pay. On the other hand, sustainability covers a range of topics such as supply chain management, stakeholder engagement, and community development.

What is the most popular approach to sustainable investing? ›

The most commonly used sustainable investment strategies include: negative screening, positive screening, ESG integration, impact investing, and more.

What is the largest sustainable investment strategy? ›

The most widely applied sustainable investment strategy globally, used for two-thirds of sustainable investments, is negative screening, which involves excluding sectors, companies, or practices from investment portfolios based on ESG criteria.

What are the cons of sustainable investing? ›

However, there are also some cons to ESG investing. First, ESG funds may carry higher-than-average expense ratios. This is because ESG investing requires more research and due diligence, which can be costly. Second, ESG investing can be subjective.

What are the three key sustainable investing factors? ›

The three ESG factors:
  • The three ESG factors: Environmental. ...
  • Social. ...
  • Governance. ...
  • Differing exposures. ...
  • A brief history of ESG. ...
  • Assessing countries.

Is ESG good or bad investing? ›

Many academic studies have investigated the relationship between ESG ratings and stock returns. They offer no conclusive evidence that investments that are based on ESG criteria outperform those that are not. Some studies find that good ESG performers earn higher stock returns while other studies report the opposite.

Does ESG investing outperform the market? ›

ESG equity indices have performed in line with, or in some cases outperformed, traditional indices. Companies with higher ESG ratings tend to be more competitive and have high quality management teams, driving strong returns.

Why is everyone investing in ESG? ›

Investors increasingly believe companies that perform well on ESG are less risky, better positioned for the long term and better prepared for uncertainty. Companies that realign to the stakeholder capitalism agenda may have a competitive advantage over those that try to return to business as usual.

Does sustainable investing lead to better returns? ›

A growing body of research demonstrates that sustainable investment funds on average over the long-term achieve comparable or even better financial returns than conventional investments.

What type of investors care about sustainable investing? ›

Sustainability-focused investors wish to advance environmental, social, or governance principles, as they see value in bringing about positive change. Sustainable investing comes in many forms, including stock purchases of eco-friendly companies or investing in the formation of a non-profit.

Which investment bank is the most sustainable? ›

The top 10 most sustainable banks in the world in 2023
  • #8 Rabobank (Netherlands) ...
  • #7 BNP Paribas (France) ...
  • #6 Crédit Agricole (France) ...
  • #5 DBS Bank (Singapore) ...
  • #4 Swedbank (Sweden) ...
  • #3 Standard Chartered (UK) ...
  • #2 ING Bank (Netherlands) ...
  • #1 KfW (Germany)
Feb 20, 2023

What are greenwashing tactics? ›

Being purposely vague or non-specific about a company's operations or materials used. Applying intentionally misleading labels such as “green” or “eco-friendly,” which do not have standard definitions and can be easily misinterpreted.

What is the number one most sustainable company in the world? ›

Home-products company Clorox sits at the top of the leader board for the second straight year, edging out Kimberly-Clark, CBRE Group, Hasbro, and Agilent Technologies in the top five.

Which company has the greatest increase in ESG? ›

RankCompany3-yr EPS growth rate
1Microsoft18
2Applied Materials29
3Woodward-9
4Verisk Analytics2
26 more rows
Oct 27, 2023

What are the arguments of sustainability? ›

Sustainable practices ensure that businesses can continue to thrive in the eco-friendly future and don't get left behind because of a lack of innovation. Reviewing resilience and sustainability strategies as part of your business will help you stay a strong presence in the long run.

What is the importance of sustainable investing? ›

Sustainable investing encourages the preservation of natural resources by supporting companies committed to sustainable resource management and conservation efforts. Through responsible investment decisions, investors contribute to the protection of biodiversity and ecosystems.

What are the arguments against ESG investing? ›

Critics of ESG — such as a group of Republican states that banned Blackrock and other “ESG friendly” asset managers from their state pension plans — argue that considering environmental and social factors violates the fiduciary duty that asset managers have towards their clients.

What are the arguments in favor of ESG? ›

Arguments about ESG investing

Supporters of ESG investing argue that in the long run, ESG investing will lead to acceptable financial returns and that corporations should prioritize activities and goals that they think will benefit society more than business growth.

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