The advantages of having multiple eBay accounts
There are several reasons why you might want to have more than one eBay account, multiple eBay accounts have many benefits, such as organizing your sales and purchases, building new brands, and separating niche products into new stores.
Here are a few reasons why you should consider having more than one eBay account:
Listing items separately is a more efficient way for sellers to organize their items between stores
It is not possible to share the advantages of "listing separate items between accounts" as the reason for "organizing listings between stores".. This is self-affirming circular logic.. It doesn't make sense. Updated title below
Publish items separately on different eBay stores for a more efficient way to organize sales and listings
Great for multiple niche stores, you can organize your business by listing similar products between different eBay accounts. For example, a resale business may use one eBay account for clothing sales and another for selling home accessories.
Target international buyers by creating different product lines on other eBay marketplaces
Create different eBay accounts for other countries to diversify your listing formats, creating new product lines from items you already sell. Diversifying how and where your listings appear allows you to personalize the shopping and buying experience to the customer's native environment.
Create a separate store for your specialized product line to better focus on your target market
Use one eBay account to sell only a particular line of products. By exclusively offering only certain items, you will portray this account as an authority on these products. Especially handy for white-labeling, this selling strategy is also compelling for micro-niche products.
By creating multiple eBay accounts, you can keep your personal and business activities separate
Keep separate accounts for buying and selling to ensure safety from bad sellers and buyers and to separate personal spending from your business sales, making accounting more manageable and organized.
It is easier to track sales, profitability, and expenses when eBay accounts are separate
Using separate eBay accounts for particular inventory can create a better organization for analytics and accounting. When product lines are separated and sold with different stores, your sales records will naturally separate from your accounts.
Having a backup store can help prevent too much negative feedback from ruining a seller's business
Protect your business against catastrophe by guarding against too much negative feedback. If one store incurs too much damage from bad feedback, the other store you are running may absorb products from the damaged store, preventing a total loss of sales.
What is eBay's multiple account policy?
eBay's "multiple account policies" limit the reasons in which it is acceptable to have more than one eBay account. Multiple accounts cannot be used to avoid selling limits or restrictions but can be used for practical selling purposes. Read the full policy
Your account could be linked by eBay
eBay assumes the same person maintains your accounts if you have used the same internet connection, browser, or device to access both accounts and from identifying information in the account settings. In any case, eBay accounts will be automatically "linked together" by eBay if the same machine or internet connection is used for logging into the accounts. Any restrictions by eBay will affect all the other accounts if the eBay accounts are linked.
Beware of duplicate eBay listings
eBay does not allow duplicate listings. Duplicate listings between accounts can lead to severe consequences. However, nothing stops you from selling the same item as two different product lines in other locales, using completely different listing formats and stores.
You can't use the same email accounts
Do not use the same email address to open more than one eBay account. Each email address will remain the login handle across any eBay site and may only be associated with one particular account.
Cross-promotion between different eBay accounts is prohibited
No one cross-promotes other stores in their own storefront. Even if you own the other business, you will affect the shopper awkwardly by doing this. Thus, eBay prohibits you from promoting items for other eBay accounts. Only promote the particular store's listings with that store.
Having multiple accounts will not help you avoid being suspended
Creating multiple accounts to protect against suspension is itself a violation of eBay policy. If you intend to use a backup account in case eBay restricts your main account, you have already broken the rules. Only create accounts you will directly use for selling or buying.
Don't compete against yourself
It is common to publish the same item to different marketplaces as different products or expand your business via niche accounts or international accounts. But never release a listing that competes with the same target shoppers as one of your accounts. All this does is saturate the market and make it more difficult to sell the listings.
How to streamline the process of having multiple eBay accounts with 3Dsellers listing tool
3Dsellers is a listing tool that helps streamline the process of managing multiple eBay accounts. Perfect for account managers, after connecting your eBay accounts to 3Dsellers, it is possible to take actions on all accounts from the same computer without eBay linking them together. Moreover, you can copy listings, eBay business policies, and 3Dsellers Drafts between accounts while managing orders from both accounts in one place.
