How Much Profit Should a Rental Property Make? - Under 30 Wealth (2024)

Why are you getting into real estate investing? One of the main reasons is likely money and earning high returns that will help you achieve your financial objectives. But before buying real estate, it’s important to first determine how much profit you are likely to make before stepping into rental property investment.

Investing in rental properties isn’t super complicated and you don’t need tons of experience. For example, you could get started by simply buying a small multifamily home, make it your principal residence by living in one unit, and rent the other unit(s) to earn rental income.

Just like that, you are a real estate investor!

To understand the potential profitability of your rental property, do thorough research first.

Find out about the market you want to invest in and do your math. Have realistic expectations on the value of your property and the expected positive cash flows.

But how do you calculate the profit you should make?

First, there is no standard amount that defines what is a good profit for rental property. The returns you will get depend greatly on your investment goal, property size, and locality. To estimate your potential profits follow these three simple steps.

Make More Money Resources:

  • Real Estate Investing School: How to Retire on Passive Income
  • How to Increase Your Income and Master Your Money (Saving, Investing, Taxes)

Step #1: Determine your rental income

Understand the price of the property and its market rental rates. Having a clear picture of your initial investment is crucial.

You need to know how much money you will use to acquire the property. The less money you spend to buy the investment, the greater the possible return since return is profit divided by initial investment.

Go for markets where you will get properties within your budget. You don’t want to use all your savings to acquire one property.

Then find out how much rent you should charge. The rate should be in comparison with the purchase price of the property. The rental rates vary with the locality of your house.

Collect market information to determine your monthly rental rate. You can get this data from the local municipality, real estate agents, or online platforms like Apartments.com, Zillow.com, and other places that host rental listings. Get a range and use the minimum rate to estimate your rental income.

Learn –> How to Invest in Real Estate, Make More Money and Retire Early

Step #2: Know your expenses

It will be devastating to acquire a good house, with amazing rental rates, only to incur huge expenses leading to negative cash flows.

To have a practical estimation of how much profit you will make in your rental property, learn all the expenses you will have to pay. Some of the expenses you will come across include:

  1. Mortgage payments

If you finance the purchase of your property with a mortgage loan, you will make monthly mortgage payments. This amount depends on the down payment you will pay and the interest rates that will be charged.

  1. Maintenance costs

This is the money you will use in ensuring the home remains in good condition. It includes repairs, replacements, cleaning, landscaping, pest control, and waste management.

  1. Property taxes

You pay this amount to the local authorities where your property is located. The amount varies depending on your state or municipality.

  1. Property insurance

These are premiums paid to insurance companies to protect the property and owner from unforeseen events and catastrophes.

  1. Property management

You can choose to manage the property yourself. But if it is not possible; you will have to hire a property manager. The cost is the fee paid to the manager to be in charge of your property on your behalf. It is mostly a percentage of the monthly rental income.

  1. Homeowners’ association fees

It is not incurred in all neighborhoods. You will pay a fixed monthly contribution if the property is in this association.

  1. Utilities

This includes the amount incurred to pay for water and electricity.

  1. Rental income tax

This is the tax you remit to your state based on your monthly rental income.

Learn –> How to Invest in Real Estate, Make More Money and Retire Early

Step #3: Calculate your profit

At last! This is the moment you have been waiting for. Let’s now find out, the amount of profit you should make. You can use any of the following methods to estimate your profits.

  1. Cash flows

Your cash flow from a rental property is the monthly rental income you receive less all your expenses. Depending on your costs, it can be a positive or negative cash flow.

Example

  • Purchase price = $100,000
  • Annual expenses=$6,000
  • Down payment=20%
  • Mortgage payment= $4,000
  • Rental income= $12,000
  • Cash flows= $12,000 -($6,000+$4,000)
  • You will get a positive annual cash flow of $2,000.

If your estimation gives you a negative cash flow, you can get a different property to deal in that will get you positive cash flows.

Learn –> How to Increase Your Income and Master Your Money (Saving, Investing, Taxes)

  1. Capitalization rate (cap rate)

In the cap rate method, you can know the profitability of a house using its market value. It is a percentage of the cash flows based on the property’s value.

  • Cap rate= ((cash flows without monthly mortgage payments)/property value))*100

When using the cap rate method, the assumption is that the property is paid for with cash, hence we exclude the monthly mortgage payments.

Using the previous example,

  • Cap rate= (($10,000 – $4,000)/$100,000))*100. Which is equals 6%.

Compare properties and choose one with a better capitalization rate.

  1. Cash on cash return (COC) method

This is the percentage of your net operating income based on the cash you invested.

  • Cash on cash return = (cash flows/cash invested)*100

As per most experienced investors, you should aim at COC that gives between 8% to 12%.

Continuing with our example,

  • COC = ($ 2,000/ $(20%* 100,000))*100= 10%

Using this method you can adjust your rental rates to get better cash flows that will maximize your profits.

The difference between the cap rate and the COC depends on how you finance your purchase. If you use cash, the rates will be equal. If you use a mortgage loan, they will differ.

  1. Return on investment (ROI)

In this method, you get a percentage of your income based on your expenses. Going on with the example.

The ROI = ($12,000/$110,000)*100. The ROI is approximately 11%.

An ROI of above 15% is generally recommended.

  1. The 1% rule / 2% rule

The rule states that your gross monthly income should be at least 1% or 2% of the property’s value. In the example, the property is valued at $100,000. Therefore the gross monthly income should be a minimum of (1%*$100,000) = $1,000.

Final thoughts on Rental Property Profit Calculation

Investing blindly without knowledge of your expected profits is risky. Remember, there is no specific amount of profit you should make from a rental property.

The profit is influenced by a number of factors including the size and location of the property. Use the relevant methods to estimate the profitability of your potential property to make sound investment decisions.

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How Much Profit Should a Rental Property Make? - Under 30 Wealth (2024)

FAQs

How much profit should I be making on my rental property? ›

It is generally recommended to aim for an ROI of 10-15%. However, the ROI that is considered “good” or “bad” is dependent on an individual's financial standing and the particular property they choose to invest in.

What is a good ROI for a rental property? ›

In general, a good ROI on rental properties is between 5-10% which compares to the average investment return from stocks. However, there are plenty of factors that affect ROI. A higher ROI often also comes with higher risks, so it's important to compare the reward with the risks.

What is the 2% rule for rental investments? ›

What Is the 2% Rule in Real Estate? The 2% rule is a rule of thumb that determines how much rental income a property should theoretically be able to generate. Following the 2% rule, an investor can expect to realize a positive cash flow from a rental property if the monthly rent is at least 2% of the purchase price.

How many properties to make 100k a year? ›

The amount of capital needed to generate $100,000 in annual income from rental properties depends on factors like cash flow, financing, and property types. For example, if you have an average cash flow of $1,000 per month per property, you would need approximately 8-10 properties to achieve $100,000 in annual income.

How long does it take to make a profit on a rental property? ›

Most of the time, you can get positive cash flow right from day one with your rental. Figuring out your profit for the year is a matter of taking how much rent comes in and subtract how much money goes out for expenses like taxes, insurance, and mortgage payments. What you're left with is your profit for the year.

Where do landlords make the most money? ›

When looking at rental income, tax benefits and accumulated home equity (thanks to rapid home value appreciation), landlords in San Jose, California, make the most money: $8,927 per month, or $107,122 per year.

What is the average net return on rental property? ›

While specific figures vary, according to Investopedia, investments in real estate have been known to yield average annual returns in the range of 4-8%, with certain investment strategies and periods showing even higher profitability.

Is 5% return on rental property good? ›

Finding the right rental property

It all boils down to your return on investment (ROI). A good ROI for a rental property is typically more than 10%, but 5%–10% can also be acceptable. But the ROI may be lower in the first year, due to the upfront costs of buying a home.

How much should a rental property cash flow? ›

In general, a good average cash flow on a rental property is one that generates a positive net income after all expenses have been deducted. A common benchmark used by real estate investors is to aim for a cash flow of at least 10% of the property's purchase price per year.

What is the 50% rule in rental property? ›

The 50% rule or 50 rule in real estate says that half of the gross income generated by a rental property should be allocated to operating expenses when determining profitability. The rule is designed to help investors avoid the mistake of underestimating expenses and overestimating profits.

What is the 80 20 rule in property investment? ›

What is the 80/20 Rule exactly? It's the idea that 80% of outcomes are driven from 20% of the input or effort in any given situation. What does this mean for a real estate professional? Making more money in real estate is directly tied to focusing your personal energy on the most high value areas of your business.

How to calculate if a rental property is worth the investment? ›

The formula for this calculation is as follows:
  1. ROI = (Annual Rental Income - Annual Operating Costs) / Mortgage Value. ...
  2. Cap Rate = Net Operating Income / Purchase Price × 100% ...
  3. Cash-on-Cash Return = (Annual Cash Flow / Total Cash Invested) × 100% ...
  4. Related Articles.
Nov 28, 2023

What property makes the most money? ›

Commercial properties are considered one of the best types of real estate investments because of their potential for higher cash flow. If you decide to invest in a commercial property, you could enjoy these attractive benefits: Higher-income potential.

How many properties does the average millionaire own? ›

On average, a millionaire's most valuable property is valued at $953,917. Many are actively expanding their real estate portfolios and own about two homes. About 19% of millionaires own three homes or more. By contrast, the average worth of demi-billionaires' property is valued at over $10 million.

What is the Brrrr method? ›

What is BRRRR, and what does it stand for? Letter by letter, BRRRR stands for “Buy, rehab, rent, refinance and repeat.” It's like flipping, but instead of selling the property after renovation, you rent it out with an eye on long-term appreciation.

How profitable is a rental business? ›

The profits will vary widely based on factors like location, market demand, type of equipment, competition, and operational efficiency. On average, profit margins for the equipment rental business range from 5 to 20%, but specifics depend on your business model and circ*mstances.

What is the 1 rule in real estate? ›

The 1% rule of real estate investing measures the price of an investment property against the gross income it can generate. For a potential investment to pass the 1% rule, its monthly rent must equal at least 1% of the purchase price.

How much profit do rental companies make? ›

Average profit margins per rental business
IndustryAverage profit margin
AV rental20-35%
Kayak rental30%
Scooter rental25-30%
Vacation rentals10%
5 more rows

Is the 1% rule realistic? ›

The 1% rule shouldn't be used as the determining factors as to whether or not you'll invest in a property. Before buying a rental property, you should always consider the neighborhood, the condition of the property, and current market trends.

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