The Full Send Metacard is Minted
Invited a holder to UFC 270 in Anaheim
The boys had an extra ticket to UFC 270 which they came into the Discord to offer the ticket to any of our holders in Orange County that day.
Night out for holders in NYC at Marquee
Holders organized a holders meetup which then John covered the cost of a table and expenses at Marquee.
Exclusive giveaways for Metacard, Alien Frens and Merch (ongoing)
At the start of the Metacard journey, we were giving away weekly metacards, as well as Alien Frens collabs to our members within the Discord. Also, when fans attended meet and greets or pop ups, they had the opportunity of receiving a free Metacard from the boys. We also continued this by offering game nights which entered you into a chance to win free merch from the team!
Stevewilldoit gifted a Submariner Rolex to a Holder
Steve picked out a random Florida holder from our Discord, and invited him to a Steak restaurant nearby, and also gifted him a Submariner Rolex.
FEBRUARY 2022
Steve Takes Holders to SUGA Pod and UFC in Houston
Steve provided access to holders in Houston to the Suga Sean podcast as well as having them attend the UFC fight that night. Holders got to experience a day with Steve and Suga after the fight.
Full Send x Alien Frens Collab
John and Kyle teamed up with the Alien Frens founders to offer a Full Send x Alien Frens collab to 500 of our Holders and 500 to their holders, which created a unity between both communities.
Holders dinner during Happy Dad Launch tour in Texas
During Happy Dad Texas launch tour, holders were allowed to skip the line at liquor stores to get their hands on Happy Dads, as well as take pictures with the team, and in some cities holders were able to enjoy a dinner with the team.
UFC watch party with Steve in Alabama
We did a first come first serve, RSVP for holders only to attend a watch party with the boys in Alabama that was posted in our Discord. Holders were able to hang out with the team and enjoy Happy Dads.
Holders attended live podcast for Colby Covington at Steve’s penthouse
Kyle reached out to the community and was able to organize a group of holders in Florida, to attend a podcast with Colby Covington, which allowed one of our holders to ask him questions live.
First Metacard IRL Holders Event with Snoop Dogg & Loud Luxury
We hosted our First Metacard IRL Holders Event with Snoop Dogg & Loud Luxury in Orange County, CA, where more than 500+ holders attended. We also gave away exclusive Metacard hoodies and invited them to our after party in OC.
Steve offered $100,000 to a random Metacard Holder
As our first giveaway, Steve offered $100,000 to a random Metacard Holder. Steve met with the Holder in Orange County at our first Metacard event.
Working with a Holder to create Bored Jerky
When metacard first started, a holder approached John with the idea of Bored Jerky which was only made possible by the Metacard NFT. This gave the first glimpse of potential in the community and the team to create an everlasting product together.
Full Send Affiliates Prioritizing Holders
The team created a custom dashboard for holders to be able to create their own custom affiliate code which allowed them to monetize full send merchandise. This affiliate program would provide a 15% off to anyone who uses their custom code.
50% off for all Holders on Full Send Supplements
Holders are receiving a 50% discount on all subscriptions for Full Send supplements.
30% off for all Holders on our Full Send and Happy Dad merch stores
Holders are receiving the benefit of 30% off all purchases on happydad.com and Full Send stores. Also, added perks include early access to certain exclusive drops and priority customer support for all holders.
Free tickets for holders for the live podcast in Boston
The boys were hosting a live podcast in Boston which they then provided holders with free tickets to enjoy the event with them, where Antonio Brown was also present.
