2019 XRParcade Demographic
The XRP community survey was conducted via a google form. Participants could only fill in the form once and were required to sign in to their google accounts to do so. The form was initially shared to the public on June 12th and remained open until July 28th.
The form was embedded on XRParcade and a tipper button was also added, tipping visitors that clicked it (without having to necessarily fill in the form) a few drops (0.01 XRP).
474 visitors filled in the questionnaire while 341 claimed the small tip.
Results:
The vast majority of the participants was from the United States, Australia, Canada and Europe. This tells us that the survey only reached a specific group within the community.
Most participants were in their 30s or 40s.
92.8% (440 participants) were male while 6.1% (29) female.
As mentioned above, most participants were English speaking or from European countries.
Only 25.5% (121) of participants were single and almost half were married.
More than half of the participants (51.5%) have children, with an average 1.13 children per participant.
Most participants have some sort of tertiary education.
The industries that participants work in generally vary.
Only 8% is not working while 5.3% is retired.
The household income of participants varys greatly. However, it’s not indicative of their financial power, since it depends on the cost of living in the country in question.
On how they learned about XRP, most participants answered Social Media, while Friends and Family were also popular answers.
Almost half of the participants first invested in 2017 (48.1%) and 10.8% earlier than that. 52.2% of participants that first invested in 2018 or 2019 have learned about XRP from social media while 41.3% of participants that first invested earlier than 2018, learned about XRP from social media. Only 26.3% of participants that invested in XRP in 2013/2014 learned about it from social media. This indicates that the influence of social is strengthening and crypto is becoming more mainstream.
56.5% of participants have invested less than 50% of their net worth in crypto, while 7.6% are “all in”. All of the participants that are “all-in” in crypto have first invested earlier than 2018.
20% of participants have only invested in XRP, while only for 16.3% of participants XRP is less than 50% of their portofolio. Most participants that own XRP exclusively, own less than 100,000 XRP while 11.5% own more.
The vast majority of participants (78.7%) bought XRP at an average price between $0.10 and $0.50. Only 2.7% of participants bought XRP at an average price above $1.
When asked how much XRP they currently hold, participants seemed to be hesitant to answer, with “prefer not to say” being the most popular answer. This was expected since most crypto holders are cautious not to divulge the amount of crypto they are holding, making themselves possible targets for scammers, hackers or thieves. Most participants that replied, hold something between 10,000 and 50,000 XRP. If we calculate that every holder holds the minimum amount within the range stated, then the average comes to 53,337 XRP per participant.
Most participants store their XRP on some type of wallet but more than one quarter keeps some of their XRP on an exchange. Only 49 however (10.3%) hold all their XRP on exchanges, even though only 2 of them daytrade.
Most participants own one or two wallet addresses, with an average 1.94 addresses per participant.
On the reason why they own XRP, most participants are interested in holding it as an investment, while 3.6% is using XRP for daytrading and 5.3% for everyday purchases. 8 participants were unbanked.
21.3% of participants expect XRP to reach a price higher than $1000. A total of 52.3% expects XRP to reach triple digits in value at some point.
By examining participants’ expectations in relation to the amount of XRP they are holding, it appears there is a clear correlation between the amount of XRP held and the expected future price.
Despite the fact that 21.3% of participants expect XRP to reach a price of 1000+ at some point, only 2.7% will start selling their XRP at a price higher than $1000. The most frequent values where participants will start selling their first XRP were at $5-$10 (17.3%) and at $10-$20 (20.5%). A very small percentage will start selling below $2 (5.5%), while 3.4% will never sell their XRP.
A different narrative occurs for the price that participants would sell their last XRP, where 56.8% will either sell above $1000 or never.
In regards to the year XRP will reach its maximum value, most users believe either 2025 (21.7%) or 2030 (19.2%), with 2022 also being a popular year (14.1%).
Participants seem to be quite confident regarding XRP’s future price with an average 8.37/10 confidence level.
Most participants believe that the most important condition for XRP to be succeessful is regulatory clarity, while banks using XRP was almost equaly important. Institutions holding XRP and XRP declared not a security were also popular answers. At the same time, there are those that believe Bitcoin must succeed in order for XRP to be successful (5.7%) while others believe that Bitcoin must die (3.4%).
The majority of participants (89.5%) believes that cross-border payments will generate the biggest demand for XRP while micropayments was the second most popular use-case.
Finally, there was a question regarding our Tipper program. Most participants that own a website seemed to be interested about it. This motivates us to work on the Tipper further in order to create an additional use-case for XRP and increase the amount of XRPtipbot users.
Amazingly enough, all of the comments at the end of the survey were very positive, while also stating that they would be eagerly waiting for the results. We thank everyone that participated and we promise that more surveys and tip opportunities will follow.
