Crypto is Gen Z's most common investment. That may be risky, experts said (2024)

Cryptocurrency is the most common investment held by Gen Z investors, a trend likely fueled by the cohort growing up during an age marked by technological change, social media and easier access to investing, according to a new joint report from the CFA Institute and Financial Industry Regulatory Authority's Investor Education Foundation.

But while young people can afford to take more investment risk relative to older generations, using crypto as the linchpin of an investment portfolio is nonetheless a risky bet due to its volatility, experts said.

Also, on Tuesday, the Securities and Exchange Commission sued Coinbase, the largest U.S. crypto exchange, alleging the company was selling investment securities while not being registered to do so. The SEC sued Binance, a Coinbase rival, on Monday.

Fifty-five percent of Gen Z investors currently invest in crypto, according to the joint Finra-CFA Institute report.

Gen Z is a cohort born in the late 1990s and into the 21st century, meaning its oldest members are in their mid-20s, and the report is based on an online survey of people in the U.S. ages 18-25.

Individual stocks ranked second, held by 41% of these investors, followed by mutual funds (35%), nonfungible tokens (25%) and exchange-traded funds (23%), the report said.

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By comparison, mutual funds were the most common holding among Gen X investors, a cohort born between 1965 and 1980. Forty-seven percent held mutual funds, followed by individual stocks (43%) and crypto (39%).

Gen Z's relatively high concentration in cryptocurrency — examples of which include bitcoin and ethereum — and individual stocks "may be cause for concern" if investors aren't adequately considering and managing risk, said Gerri Walsh, president of the Finra Investor Education Foundation.

"Whereas mutual funds and most ETFs typically offer a degree of diversification, the same is not true when purchasing cryptocurrency and individual stocks," Walsh said.

Gen Z is the first generation to grow up in an age of technology and social media, consuming information including investment advice from platforms such as TikTok and Instagram, said Ted Jenkin, a certified financial planner based in Atlanta.

Their enthusiasm for cryptocurrency also coincides with the growth of investment apps that let users buy with relatively small sums of money and can therefore offer more investment access to those with less disposable cash. They've also generally witnessed the rise of technology giants such as Alphabet, Apple and Meta and have a high degree of confidence in the continued growth of tech and the digital economy, said Jenkin, founder of oXYGen Financial and a member of CNBC's Advisor Council.

Crypto can be a volatile asset class. For example, bitcoin has lost more than half its value since its peak around $69,000 in November 2021. It's currently trading around $27,000.

Crypto can play a role in investors' portfolios, especially those with a higher tolerance for risk, said Jenkin. However, they should generally limit their exposure, he said.

"There's certainly a case for aggressive growth, but I generally wouldn't recommend more than 1% to 3%" of a portfolio in cryptocurrency, Jenkin said.

The joint Finra-CFA Institute report doesn't specify the average share of Gen Z investors' portfolios allocated to cryptocurrency.

Investors should also consider it as a long-term investment meant to be held for at least 10 years, he recommended.

Gen Z investors in the U.S. view themselves as risk-takers. Indeed, 46% say they're willing to take substantial or above-average financial risks, according to the joint Finra-CFA Institute report. And a similar share (50%) say they've made an investment due to the fear of missing out, which "might not always entail a careful risk assessment," Walsh said.

The SEC's legal actions against Coinbase and Binance this week hinge partly on "registered" versus "unregistered" exchanges.

An unregistered exchange doesn't carry the same protections for investors as a registered one, such as the New York Stock Exchange, that sells stocks and other securities. Registered exchanges, for example, offer a maximum $500,000 financial backstop for investors if the exchange were to fail.

In ablog post, Binance wrote it was "disappointed" by the SEC action. The company said it has "actively cooperated with the SEC's investigations" and "engaged in extensive good-faith discussions to reach a negotiated settlement to resolve their investigations."

Coinbase's chief legal officer, Paul Grewal, told CNBC there's an "absence of clear rules for the digital asset industry," which ultimately "hurts companies like Coinbase that have a demonstrated commitment to compliance."