A Stockholm Shopping Guide for Fashion + Design Lovers (2024)

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Looking for a Stockholm shopping guide? There are so many wonderful stores in the city, that it can be hard to narrow down your plan of attack to find the best shopping in Stockholm. From designer clothes, to gorgeous housewares, to things you didn’t even know you NEEDED in chic concept stores, Stockholm is a shoppers paradise. Read on for all of the best things to buy in Stockholm and exactly where to find them!

A Stockholm Shopping Guide for Fashion + Design Lovers (1)

Table of Contents

  • Stockholm Shopping Guide: The Basics
  • Where to go for the Best Shopping Street in Stockholm
    • NK Department Store
    • Illums Bolighus
    • Visit Grandpa, My Favorite Concept Store in Stockholm
    • PACKING LISTS + PLANNERS
    • Iris Handverk
    • Kikki K.
    • Tips for Shopping in Stockholm

      If you’re planning on going shopping in Stockholm, prepare to be amazed! Never have I been so delighted by the combination of ambiance, style, quality, and design that a city’s stores offered, as I wasduring my recent trip toStockholm.

      When one of my most fashionable friends found out that I’d be visiting Stockholm, her eyes got huge. “You’re going to LOVE the shopping in Stockholm”, she said.

      I considered that asfair warning to get my act together and start planning accordingly. You see, I only had a reeeeeally short periodof time in Stockholm when I knew I’d be ableto shop. So, type A that I am, Iput a WHOLE LOTof time into planning that part of my visit. And I knew I’d have to find the best Stockholm shopping area.

      Important Packing tip for Stockholm: Don’t forget to pack a power adapter! I love this Sweden power adapter because it has an outlet AND two USB ports. AND it’s less than $15!

      If you’re interested in other things to do in Stockholm, I’ve also put together the perfect 3 day Stockholm itinerary for first time visitors!

      Where to go for the Best Shopping Street in Stockholm

      To help plan your Stockholm shopping trip, I created a Google Map to show the locations of all the best stores in Stockholm. And voila – Here it is!

      The link above has a map of EXACTLY whereto goif you’re planning on shopping in Stockholm – complete with a few recommendations for snacks along the way. You’re very welcome.

      Stockholm Shopping Guide – A List of My Favorite Shops and The Best Things to Buy

      In addition to the map above, here’s a rundown of a couple of my Stockholm shopping favorites:

      Pro Travel Tip: These days, travel can be more uncertain than ever. Check for any COVID-related restrictions at your destination, and never travel without travel insurance! I recommend SafetyWing, because they have flexible + affordable insurance plans, and also cover COVID-related impacts on your trip (not all companies do)!

      NK Department Store

      Nordiska Kompaniet (or, NK as it’scalled) is Stockholm’s loveliest department store, and no Stockholm shopping guide would be complete without it.

      A Stockholm Shopping Guide for Fashion + Design Lovers (2)

      image via flickrr

      If you’re low on time in Stockholm, I would recommend starting your shopping HERE – and scooping up whatever takes your fancy – because there’s a great selection of clothes, homedecor, and accessories unlike anything I found elsewhere in Stockholm.

      If you’re looking for things to buy in Stockholm, Sweden, clothes are probably at the top of your list, given that Sweden is known for its on-trend fashions. Personally, I think that NK is the best place to buy clothing in Stockholm. The selection is huge, there is a wide range of Swedish designers, and the salespeople were all incredibly helpful.

      I made the mistake of falling in love with too many things, and figuring I’d just come back later on to actually buy them. Then I ran out of time to make a second trip!

      I also passed up a few things my first time around because I thought maybe I’d find something similar in a boutique somewhere, or that I’d find it at a better price – neither of which happened.

      So the moral of the story is, if you love it, get it at NK.

      While shopping at NK, I was introduced to a Swedish brand that I loved: Filippa K.– check out their casual chic pieces at their online store!

      Illums Bolighus

      Illums Bolighusis just across the street from NK and was hands-down, my all-time favorite store for shopping in Stockholm. It’s a bit of a cheat though, since it’s not actually a Swedish brand – it’s Danish.

      A Stockholm Shopping Guide for Fashion + Design Lovers (3)

      image via illumsbolighus.com

      What did I buy? Sadly, the answer is nothing. Why? Hmmm…it’s a bit hardto describe, but hear me out.

      The issue was sort oflike…buying something wasn’t ENOUGH. Because I wanted to LIVE in the store. Or somehow…just…make it part of my life?

      Themerchandising and layout of Illums Bolighus– not to mention everything in it – all fit together so seamlessly, and was so aesthetically charming, that bringing home one little trinket in my suitcase just didn’t seem to doit justice. So I ended up leaving empty-handed! Tragic.

      Illums Bolighus also carries a selection of really cute clothes, including some cool designers I’d never come across before: Ilse Jacobsen, Sofie Schnoor, and Rosemunde (all Danish).

      Visit Grandpa, My Favorite Concept Store in Stockholm

      Located on one of the main shopping streets in Sodermalm (Stockholm’s hipster central), Grandpa is what every concept store should aspire to be.

      A Stockholm Shopping Guide for Fashion + Design Lovers (4)

      image via grandpa.se

      One part modern men’s and women’s clothing, one part chic accessories, and one part interior decor, I loved wandering around this store. Grandpa is a quintessential Stockholm concept store, so no shopping trip in Sweden would be complete without a visit here!

      I didn’t end up bringing anything home with me, but I was pretty taken with their rose gold clothes hangers – which I can’t seem to find a link to at the moment. Another tragedy.

      A Stockholm Shopping Guide for Fashion + Design Lovers (5)

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      PACKING LISTS + PLANNERS

      Get ready for your next adventure with my free printable travel planners and packing lists – the perfect companions to make packing a cinch and keep you stress-free!

      GET ORGANIZED!

      Iris Handverk

      No visit to Stockholm is complete without a stroll around Gamla Stan, the city’s Old Town. The main thoroughfare, though, is not great for shopping other than the tourist variety – since it’s mostly packed with souvenirshops (want a moose-shaped ice cube try? You got it).

      Among the moose-cube trays, though, I stumbled upon the Iris Hantverk shop. I saw so many incredible stores in Stockholm, but this was one of my favorites.

      There are so many gorgeous home goods stores in Stockholm, I think that things like decor and accessories are some of the best things to buy in Stockholm.

      Iris Hantverk is best-known for its handmade brushes, made as such since the 1900’s. In addition to brushes, the store also carries decorative kitchen items (think bakeware, textiles, and serving trays) and cute bathroom and outdoor accessories.

      A Stockholm Shopping Guide for Fashion + Design Lovers (6)

      image via irishantverk.com

      I fell in love with these kitchen towels that perfectly match my kitchen back home in San Diego. They’re so cute, in fact, that I actually felt ok about bringing back dish towelsas a souvenir.

      I mean,at least dish towels are betterthan a moose ice cube try.

      Kikki K.

      I’m a shopping addict with an office supplies problem.

      A Stockholm Shopping Guide for Fashion + Design Lovers (7)

      Maybe it’s the type A in me, or just the fact that office supplies will forever remind me of back-to-school time (and hence, fresh starts), but I cannot seem to collect enough notebooks, planners, and office organization pieces.image via kikki-k.com

      If you’re in the same boat, you’ll love Kikki K.It’s a Swedish brand, and technically I am cheating again because I didn’t happen to find it until I was in London and found their Covent Garden store. But by all means, check out their website, because their stuff is too cute NOT TO.

      There are two things I loved about Kikki K., among others. First, they seem to have a rose gold obsession that rivals mine. Honestly, half my suitcase was packed full of rose gold stuff on my way home.

      I got a few rose gold notebooks, a rose gold wire tray (why?), and a rose gold glass display box (which I cannot seem to find on their website).

      Second, their travel collection is just adorable. Check it out here.

      I’m no expert, but here are a few things I wish I’d known before my shopping expedition in Stockholm:

      Many Stores in Stockholm are closed on Sundays

      I made the mistake of planning a shopping trip to Sodermalm on a Sunday. I was only able to visit a few places, since many of them are closed on Sundays!

      I’m used to American shopping hours, sothis hadn’t even occurred to me – whoops. Most of the larger stores in Stockholm are open on Sundays, but many of the smaller boutiques are closed.

      If you’re looking for things to buy in Stockholm, try to work out your schedule so that you can spend your Sunday checking out the rest of the city, and save your shopping for another day.

      Take A Break from Shopping By Enjoying Fika

      The Swedish tradition of Fika is loosely translated to “taking coffee” – or as we’d say here in the States, a coffee break. Come late morning or early afternoon, the cafes in Stockholm fill up with locals enjoying a short break over coffee and pastries.

      As your unofficial Stockholm shopping guide, I should let you know that no Stockholm shopping trip is complete without taking Fika!

      I’ve included a few places on my Google Map that are perfect for refueling.

      Use Public Transportation

      If there’s one thing I learned in Stockholm, it’s that the city is EXPENSIVE. Taxis and Uber can be especially pricey, so I would recommend getting to know the Tunnelbana, Stockholm’s metro.

      It’s incredibly easy-to-use and there are stations throughout the city. This will definitely save you some (shopping) money!

      Ever been shopping in Stockholm? What are your favorite stores?

      There you Have it – The Perfect Stockholm Shopping Guide!

      Traveling to Europe?

      Here’s exactly how to pack light and fashionable for Europe.

      Pin it for Later!A Stockholm Shopping Guide for Fashion + Design Lovers (8)

      A Stockholm Shopping Guide for Fashion + Design Lovers (9)

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      A Stockholm Shopping Guide for Fashion + Design Lovers (2024)

      FAQs

      What clothes to wear in Stockholm? ›

      Light clothing and a pair of good sunglasses and beachwear might be a good idea to keep cool. Late July and early August are Stockholm's most humid periods, so be sure to bring an umbrella or raincoat.

      What are the best brands to shop in Stockholm? ›

      Here you'll find luxury designer brands such as Mulberry, Filippa K, Karen Millen, Tommy Hilfiger, and others. Moreover, nearby are located many department stores, such as Nordiska Kompaniet, MOOD, and Sturegallerian. Sturegallerian in particular is perhaps Stockholm's most glamorous shopping mall.

      How to get Stockholm style? ›

      Due to the mild climates that the Stockholm coast possesses, the style is big on layering—specifically layering basic, cohesive pieces in a modern way. It is comparable to a “preppy” aesthetic but is more about timelessness and incorporating high-quality capsule pieces into your wardrobe.

      What is the dress code in Sweden? ›

      Dress tends towards smart-casual in Swedish business life. Although it is not that usual to see businessmen dressed in dark suits and ties, nonetheless a uniform of sorts is apparent. Swedes usually wear jackets and trousers – often with a fairly distinctive tie to set them apart.

      How to dress like Stockholm style? ›

      As for the clothing itself, pants such as loose-fitting jeans, flowy skirts and linen trousers along with basic T-shirts, knit sweaters and blouses are staple pieces in any Stockholm wardrobe. Because it's right on the water, Stockholm's seasons are relatively mild.

      What fashion is popular in Sweden? ›

      Its use of neutral colour palettes, straight lines, and moveable designs supposedly differs from the other fashion capitals of the world that often showcase impractical luxury items made to stand out.

      What is worth buying in Stockholm? ›

      Many of the best items to buy in Stockholm are larger purchases like vintage furnishings and home décor items. Visitors looking for more travel-friendly goods, however, can opt for traditional Swedish souvenirs including Dala horses, Swedish candy and Sami (indigenous Swedish people) handicrafts.

      Are clothes more expensive in Sweden? ›

      I shop quite conscientiously and mostly online. Clothing prices percent above average. Estimated: Denmark (+32%), Sweden (+18%), Finland (+15%). Cheapest: Bulgaria (-21%) Hungary (-19%), Romania (-18%).

      What do Swedes buy the most? ›

      Among Swedish consumers the two most popular categories for online purchases are Clothing and Drugstore & health products. 53 percent and 36 percent of consumers respectively chose these answers in our representative online survey. The survey was conducted online among 2,027 respondents in Sweden, in 2023.

      What are the colors for Stockholm style? ›

      Neutral Colors: Stockholm fashion leans heavily on neutral colors like black, gray, and white. These hues create a minimalist backdrop for your outfit. Streamlined Silhouettes: Look for pieces with streamlined silhouettes that offer a clean and modern aesthetic.

      What is the most popular shopping street in Stockholm? ›

      Stockholm's best shopping streets
      • Köpmangatan.
      • Drottninggatan.
      • Götgatan.
      • Hamngatan.
      • Sturegallerian.
      • Biblioteksgatan.
      • Birger Jarlsgatan.
      • Mäster Samuelsgatan.
      Oct 10, 2023

      What is the artsy part of Stockholm? ›

      Södermalm is a relaxed and creative district where you can stroll around and check out everything from off-beat shops and cosy cafés to the stylish Museum of Photography (Fotografiska). Södermalm is located south of the centre, scarcely 10 minutes by metro from Stockholm Central Station.

      What can you not bring into Sweden? ›

      Travelling to Sweden from countries outside the EU

      Please note that you are not allowed to bring plants, fruits, vegetables, flowers or seeds into the European Union without a phytosanitary certificate. Certain exceptions apply for powdered infant formula, baby food and special foods required for medical reasons.

      What is Sweden's traditional food? ›

      Some examples of these classic Swedish foods are: 'isterband' (smoked pork sausages served with creamed dill potatoes), 'rotmos och fläsk' (root vegetable mash and pork sausage) and 'ärtsoppa' (Swedish yellow pea soup, usually accompanied by pancakes), a tradition dating back to the 18th century.

      Is Stockholm a fashion city? ›

      While fashion in Stockholm may at first come across as boring and bland, visitors will come to realise that it is actually a fashion forward city.

      Should I bring cash to Stockholm? ›

      There's no need to exchange a lot of currency – Stockholm is in large parts a cash-free city. Although you'll find ATM machines (recognized by teal/blue-green-colored signs reading "Bankomat"), many restaurants, shops, and hotels don't accept bills or coins.

      How to dress for summer in Sweden? ›

      What to wear in Sweden in summer?
      1. Shorts and trousers.
      2. Short and long sleeve shirts and at least one warm jumper or fleece.
      3. Waterproof jacket and trousers.
      4. Comfortable walking or hiking shoes.
      5. Sunglasses, sun hat and SPF lotion.
      6. Swimwear.
      May 1, 2023

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