7 Types of Investments Entrepreneurs Should Know About | Entrepreneur (2024)

Investing is an important part of preparing for the future. If you want to retire someday, investments and other retirement savings are vital for success. But, if you don't know where to start, the entire world of investments can feel intimidating. Here is a list of seven types of investments you should know about and how they may fit into your long-term financial plan.

Treasury Bills

Every investment has some level of risk, but the lowest risk investment is one with the United States government. Treasury Bills are the closest thing to "risk-free" investing you'll find. But, where there is little risk, you'll also find little return.

Treasury Bills are ultra-low-risk investments that many investors buy through a mutual fund or ETF. Often called "T Bills" by experienced investors, annual yields range from around 2 percent to 3 percent as of this writing in October 2018.

Certificates of Deposit

The next level up on the risk-reward scale is a bank Certificate of Deposit, or CD. CDs are a time-bound deposit account available at most banks and credit unions. Like checking and savings accounts, CDs are insured by the FDIC up to $250,000 per depositor, so there is almost no risk with this investment, though calling it an "investment" rather than a "savings" product is easily debatable.

Many banks offer IRA CDs, which work as a tax-advantaged retirement account. However, the interest you'll get from this type of account is very low compared to stocks and bonds, which should make up the majority of investor portfolio. Depending on the rate and the term, rates today at some banks start around 0.1 percent for a short-term CD.

Government bonds

The next step on the risk ladder is government bonds. Government bonds are issued at the federal, state and municipal levels. Federal bonds are generally the safest type of government bond, as states and cities can run into financial problems and mismanagement that puts bond repayments in jeopardy.

Government bonds are commonly held in bond funds and target date retirement funds. While T Bills and CDs don't offer much regarding interest, some government bonds do offer more compelling rates. But as they are backed by the "full faith and credit of the United States," you don't have to worry too much about losing your money with this low-risk investment.

Corporate bonds

A corporate bond is a loan to a big company that pays you back with interest. Most individual investors don't buy bonds directly; they own them through mutual funds and ETFs. A corporate bond offers better interest rates than government bonds for the most part, but there is also a bit more risk. If a company goes bankrupt, for example, bondholders may not get paid back in full.

Bonds are rated on a risk scale by a few different rating agencies. The most common scale puts AAA rated bonds as the safest. Higher risk bonds are called junk bonds but still offer good returns in a well-diversified portfolio. Bonds pay an interest payment periodically over the life of the bond, known as a coupon, and the final principal is repaid at maturity.

Preferred stock

Preferred stock works like a mix of a bond and what you think of as stock (that's in the next section). With preferred stock, the holder gets a guaranteed payment each quarter like a bond, but there is no expiration date at the end. Preferred stockholders are paid out after bondholders but before common stockholders in the event of a bankruptcy liquidation.

One downside of preferred stock is that you don't get a vote, as you do with common stock. That means while you have a relatively safe and secure position, you don't have a say over the direction of the company's future. In some cases, preferred stock is convertible to bonds or common stock.

Common stock

Common stock is the most popular type of stock. You might even call it the most … common. (#DadJoke). But in all seriousness, stock is arguably the most popular and overall best investment for the average investor. A portfolio made up primarily of diverse common stocks tends to do very well over time. While stock is quite a bit more volatile than bonds and the investments above, over any extended period going back decades the S&P 500 returns around 10 percent annually.

Buying single stocks makes it difficult to get good diversity with a smaller portfolio, which is why mutual funds and ETFs are the best places for most people to invest. With one trade, you can buy an S&P 500 ETF that includes a small slice of 500 different stocks at once. For most investors, diverse index funds tend to do well over a long period.

Options and futures

Options give the buyer an opportunity to buy a stock or other asset at a specific price on a specific date. Futures are like an option, but there is usually an agreement that you have to make the purchase at the future date. In either case, these are very risky activities, and most people should avoid them. If you want to learn more about investing here, you are best off to read an in-depth book on the subject.

(By Eric Rosenberg)

7 Types of Investments Entrepreneurs Should Know About | Entrepreneur (2024)

FAQs

7 Types of Investments Entrepreneurs Should Know About | Entrepreneur? ›

Additional Income: Investments serve as an additional income stream for your business. For example, dividends from stocks, interest from bonds, or rental income from real estate can supplement the business's cash flow, improving its financial stability.

What are 7 strategies you can use in making a wise investment? ›

  • Investing involves a lot more than simply buying and selling stocks. To be successful, you need a strategy — an approach or system that helps inform your investment decisions. ...
  • Passive investing. ...
  • Value investing. ...
  • Growth investing. ...
  • Momentum investing. ...
  • Dividend investing. ...
  • Buy-and-hold. ...
  • Dollar-cost averaging.
May 12, 2023

What do entrepreneurs invest in? ›

Additional Income: Investments serve as an additional income stream for your business. For example, dividends from stocks, interest from bonds, or rental income from real estate can supplement the business's cash flow, improving its financial stability.

What are the six 6 criteria for choosing an investment? ›

Our Six Investment Criteria
  • Sustainable above-average earnings growth.
  • Leadership position in a promising business space.
  • Significant competitive advantages/unique business franchise.
  • Clear mission and value-added focus.
  • Financial strength.
  • Rational valuation relative to the market and business prospects.

What are the 3 major types of investment styles? ›

The major investment styles can be broken down into three dimensions: active vs. passive management, growth vs. value investing, and small cap vs. large cap companies.

What is the most successful investment strategy? ›

Value investing is best for investors looking to hold their securities long-term. If you're investing in value companies, it may take years (or longer) for their businesses to scale. Value investing focuses on the big picture and often attempts to approach investing with a gradual growth mindset.

What are two strategies the rich use to invest? ›

Taylor Kovar, CFP, founder and CEO at 11 Financial, noted that wealthy individuals often use strategic investment strategies including diversification, asset allocation and long-term investing, as they understand the importance of spreading their investments across various asset classes to manage risk while seeking ...

How do entrepreneurs get so rich? ›

Focus on creating value rather than money

The first secret of millionaire entrepreneurs is that they focus on creating value rather than making money. They understand that creating value for customers is the key to building a successful business.

Why are entrepreneurs so rich? ›

Entrepreneurs introduce new products or services that may result in significant improvements in productivity, reduction in costs, and improvement in the quality of life. Knowing their offerings much better than anyone else and being aware of customer needs, the entrepreneur can charge a premium for their innovations.

How do entrepreneurs create wealth? ›

As an entrepreneur, creating wealth means building a profitable business that generates profits for the owner and increases in value over time. This can be achieved through ongoing profits and selling the business or shares for a substantial profit.

What did Warren Buffett invest in? ›

Which stocks is Warren Buffett buying?
Company name & symbolPercent change in share count over quarterValue of investment at end of quarter
Sirius XM (SIRI)316%$220,129,000
Chevron Corp. (CVX)14%$18,808,080,000
Occidental Petroleum (OXY)9%$14,552,270,000
Mar 4, 2024

What are the 4 C's of investing? ›

Trade-offs must be weighed and evaluated, and the costs of any investment must be contextualized. To help with this conversation, I like to frame fund expenses in terms of what I call the Four C's of Investment Costs: Capacity, Craftsmanship, Complexity, and Contribution.

What are the 4 golden rules investing? ›

They are: (1) Use specialist products; (2) Diversify manager research risk; (3) Diversify investment styles; and, (4) Rebalance to asset mix policy. All boringly straightforward and logical.

What is the best place to invest your money? ›

11 best investments right now
  • High-yield savings accounts.
  • Certificates of deposit (CDs)
  • Bonds.
  • Money market funds.
  • Mutual funds.
  • Index Funds.
  • Exchange-traded funds.
  • Stocks.
Mar 19, 2024

What does DCA mean? ›

Dollar-cost averaging (DCA) is the automatic investment of a set monetary amount on a periodic basis.

What is the core style of investing? ›

Core investing

The core style is investing in a basket of "core" stocks that are expected to hold up well in all market conditions. Core investors tend to focus on large, well-established companies with strong fundamentals and diversified businesses.

What makes a wise investment? ›

Look for Value

You want to be able to find stocks and other investments that are underpriced in relation to their value. An undervalued investment is more likely to provide better returns in the future.

How do you invest wisely? ›

First, open an investment account based on whether you are investing for retirement, education, a kid or another goal. Select investments—such as stocks, bonds, funds or real estate—that match your risk tolerance. Minimize your exposure to risk by spreading your money across a range of asset classes.

How do you make wise investment decisions? ›

Knowing your goals will guide your investment decisions. From there, determine your investment vehicles, such as purchasing stocks, investing in ETFs or mutual funds, setting up a retirement account, and so on. You should also consider how much you want to invest as well as your time horizon.

How do you create a good investment strategy? ›

How to Build an Investment Portfolio in Six Steps
  1. Start with Your Goals and Time Horizon. ...
  2. Understand Your Risk Tolerance. ...
  3. Match Your Account Type with Your Goals. ...
  4. Select Investments. ...
  5. Create Your Asset Allocation and Diversify. ...
  6. Monitor, Rebalance and Adjust.
Jan 26, 2023

Top Articles
Latest Posts
Article information

Author: Lidia Grady

Last Updated:

Views: 6360

Rating: 4.4 / 5 (45 voted)

Reviews: 84% of readers found this page helpful

Author information

Name: Lidia Grady

Birthday: 1992-01-22

Address: Suite 493 356 Dale Fall, New Wanda, RI 52485

Phone: +29914464387516

Job: Customer Engineer

Hobby: Cryptography, Writing, Dowsing, Stand-up comedy, Calligraphy, Web surfing, Ghost hunting

Introduction: My name is Lidia Grady, I am a thankful, fine, glamorous, lucky, lively, pleasant, shiny person who loves writing and wants to share my knowledge and understanding with you.