5 Ways Therapists Can Add a New Source of Income (2024)

5 Ways Therapists Can Add a New Source of Income (2)When you run your own private practice, you get to experience the freedom of being your own boss and deciding your own schedule. Unfortunately, that doesn’t always mean you can control your incomes a therapist and may need to find additional ways to make income or passive income.

As a therapist, there are a few levers you can pull to adjust your income:

  1. Work more hours (ie see more clients)
  2. Raise your rates
  3. Hire more therapists
  4. Add a new source of income

As you can probably guess by the Title of today’s article, we are going to be discussing #4 — Adding a new source of income.

Opening a private practice?Get our free guide on your 6 most important steps when opening a private practice.

Without further ado, let’s get to it and dive into the most effective and modern methods for diversifying your income in private practice.

Additional Sources of Income for Therapists

E-courses

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Marketing is about messaging. And when it comes to private practice, it’s critical that your messaging is about how much of an expert you are in your field of specialization. What better way to demonstrate that expertise – and earn a little extra cash – than by creating an online course (or “e-course”) targeted towards your ideal client?

How good are you at targeting your Ideal Client? Take our free Ideal Client Quiz to test yourself!

Creating an e-course is easier than you might be imagining, especially since you can make one on a topic you already know a lot about! For example, if you specialize in anxiety and adults, consider an e-course titled, “How to Date With Social Anxiety.”

To learn more about how to build your very own e-course, check out this episode of The Therapist Experience, How to Create an eCourse to Bolster Your Business Income.

E-books

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Just like an e-course, writing an e-book positions you as an expert and authority on your subject matter.

Plus, it can be used to increase your income!

While writing an e-book (a book that you sell online as a file download instead of a physical book) may sometimes take longer than creating an e-course, it takes demonstrating your expertise to a new level.

Published authors, even if it’s ‘just’ an e-book, have a level of authority and expertise associated with them. This expertise is incredibly effective at driving in more clients to your practice.

If you’re thinking, “How would I fill up a whole book?” then you need to listen to this episode of The Therapist Experience, How Writing a Book Can Super-Charge Your Entire Practice.

Teletherapy

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If you haven’t already hopped on the telehealth train, it’s probably time! Adding teletherapy to your practice adds a huge amount of flexibility to your working schedule. It also gives you the ability to see clients that you couldn’t before, such as clients who can’t leave home or who live in your state but are too far away for a casual drive.

Learn more about why adding teletherapy might be right for you in our article on busting 6 Myths About Offering Online Therapy.

Coaching

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Adding coaching services is a wonderful way to help many more people, while opening up your practice to many new types of clients at the same time.

As a therapist, you know there are a number of significant and subtle differences between coaching and therapy. But it can be an effective way for you to help even more people, while growing your business.

If you’d like to learn how a fellow clinician used coaching to seriously boost her practice, check out this episode of The Therapist Experience, .

Consulting

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Are you a private practice superstar? If so, then I bet you have a ton of insight, guidance, and expertise that other therapists would love to learn. And that’s where consulting steps in!

Consulting has really taken off in the private practice space of the last few years, with a wide range of business and independent consultants. These consultants offer everything from e-courses, to private Facebook groups, to in-depth business coaching. And there’s still plenty of room for other experts. If you’re a private practice superstar, we hope to see you offering your advice to other therapists soon!

If you want to know the right way to add consulting to your practice, check out this episode of The Therapist Experience, .

Your Next Step for Increasing Income

Are you looking for even more advice on increasing your practice income? Then check out these great additional articles:

  • Fall Into Cash 1: How to Work Less and Make More Money
  • You’ve Made Your Money – Now What?

Want the beautiful therapist website you deserve? Then you’re in the perfect place.

Brighter Vision is the ultimate marketing package for therapists, centered around the best therapist website you’ve ever had. Fill out the form below to learn more about our team of professionals who can’t wait to help your practice grow like never before 🙂

Ready to See How Brighter Vision Can Help You Get More Clients?

Yes! I Want More Clients

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About Lynn Lochlynn

Lynn works as the Content Marketing Strategist at Brighter Vision. When she’s not at her desk, Lynn enjoys helping to slay the hobgoblin scourge in Dungeons & Dragons for several hours a week. She also has the coolest sticky notes in the office.

5 Ways Therapists Can Add a New Source of Income (2024)

FAQs

How can a therapist get more clients? ›

Utilize a marketing strategy consisting of social media, email marketing, and content creation to engage with potential clients online. Share informative articles, mental health tips, newsletters, and updates about your practice to showcase your expertise and attract new clients.

How to make $200K as a therapist? ›

In most locations, as a prescriber, 20 sessions per week is sufficient for a therapist to break the $200K mark. If your sessions are 50 minutes each, you can have 10 minutes between appointments for a break, for charting, or as a buffer for a session that goes longer.

Which type of therapist makes the most money? ›

Clinical psychology, psychiatry, and industrial-organizational psychology typically offer the highest earning potential in the field of psychology. However, income can vary based on factors like location and experience.

Am I weak for seeing a therapist? ›

You can be assured that seeking counseling is not a show of weakness! It is, in fact, a sign of strength. Counseling and therapy can help with a lot of problems and can lead a person to become stronger than ever.

How many clients should a therapist see per day? ›

Given that the industry standard clocks in at 45-50 minutes (in what's known as the “therapy hour”) with a longer therapy session extending to 90 minutes, a therapist could conceivably conduct 3-6 individual sessions per day.

What brings clients to therapy? ›

True, some people come to therapy to address something specific, like anxiety or depression. But sometimes, people are going through a life transition and want someone to talk with and help in coping with the change.

Which types of therapists make the most money? ›

Clinical psychology, psychiatry, and industrial-organizational psychology typically offer the highest earning potential in the field of psychology. However, income can vary based on factors like location and experience.

Can you do therapy as a side hustle? ›

Grow Professionally with Your Side Hustles

Whether it's launching a coaching business, writing a book, or providing online therapy, there are countless possibilities for you to explore your passion and skills while helping others improve their lives.

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