28 Real Estate Pop-by Ideas: Inexpensive Gifts for Clients (2024)

One of the most fun and effective ways to stay in touch with past real estate clients is by giving and sending pop-by gifts. Great real estate pop-by ideas can be small and inexpensive real estate client appreciation gifts, often accompanied by a note of gratitude or a fun reminder that you are a resource for them and their friends and family. Plus, these gifts are an excellent marketing and branding strategy to encourage future real estate business.

To make realtor pop-by gifts an easy part of your follow-up and lead generation strategy, use versatile graphic design software like Canva. Canva is free to use and comes with thousands of design templates, fonts, graphics, and elements in a simple drag-and-drop editor. You can easily customize a template for a gift tag or card, or design your realtor pop-by gift bag.

Visit Canva

Food & Drink Real Estate Pop-by Ideas

One of the best ways to get in the best graces of your clients or referrals is through their stomach, which makes pop-by gifts consisting of food or drinks a perfect option. While it is great to set dates to grab lunch, dinner, or drinks with your clients, these small food and drink pop-by ideas for realtors can easily be used to thank clients who recently closed on a property or to check in on previous clients every few months.

Remember, many clients may not appreciate homemade food for sanitary and allergenic reasons or may not like certain food and drinks for various reasons. All edible gifts should be wrapped and sealed to mitigate these concerns.

1. Jar of Honey: ‘Thank You for Bee-ing Amazing Clients’

Best for: Clients who have a taste for gourmet or locally sourced products. However, it may not be the best fit for clients with dietary restrictions or allergies, so be attentive to your client’s preferences when selecting this gift.

Jar of Honey tag (Source: Etsy)

Can be customized for: A real estate client appreciation gift after closing or receiving a referral, or as a check-in
Card ideas: Use a premade tag, create your own, or include a handwritten note
Where to purchase the gift: Grocery store, local shop, or specialty online stores
Alternative wording: “Just buzzing by to say thank you!” or “I couldn’t BEE more thankful for you!”
Price: $5 for tags, plus $9 for a jar of honey

2. Bottle of Wine: ‘Sip, Sip, Hooray!’

Best for: Clients celebrating a milestone in their lives, like a birthday or anniversary. This may not be the best gift for clients who do not consume alcohol or have specific preferences. In these cases, consider an alternative gift that aligns better with their preferences and values.

Wine bottle label (Source: Etsy)

Can be customized for: Closings for buyers or sellers, birthdays, or anniversaries
Where to purchase the gift: Wine can be purchased in local stores, and custom labels can be ordered online through Zazzle, Etsy, or VistaPrint
When not to use: For alcohol-sensitive clients
Alternative wording: “Pairs Well With a New Home” or “Home Is Where the Wine Is”
Price: $6 for tags, plus $15-plus for wine

3. Donuts: ‘I Donut Know What I’d Do Without You’

Best for: Clients with a sweet tooth or who enjoy a tasty treat, but it may not be the best idea for those who are health-conscious or have dietary restrictions.

Box of donuts (Source: Make Bake Celebrate)

Can be customized for: Pop-by gifts to thank clients after closing, for a referral, or to ask for referrals
Where to purchase the gift: Grocery store, local shop, or specialty online stores
Alternative wording: “I donut know what I’d do without your referrals”
Price: Free printable tag download and around $10 for donuts

4. Pie or Pie Server: ‘Any Way You Slice It, I’m Grateful for Your Referrals’

Best for: Holiday occasions and clients who enjoy the warm tradition associated with homemade baked goods. However, consider dietary restrictions, preferences, and the practicality of delivering a pie to your client’s location.

Pie pop-bys for real estate (Source: Etsy)

Can be customized for: Referrals requests, thank-you gift for a referral, or client gift for closings in the fall or winter holidays
Where to purchase the gift: Grocery stores, Amazon, or customizable pie servers available on Etsy
Alternative wording: “Any way you slice it, I’m grateful for clients like you”
Price: $4 for tags, plus $19-plus for individual pies

5. Popcorn: ‘Your Referrals Make My Business Pop’

Best for: Clients who enjoy movie nights and tasty snacks. Be mindful of clients with dietary restrictions, and consider choosing a gourmet popcorn option for an extra touch of sophistication.

Popcorn pop-bys for realtors (Source: Etsy)

Can be customized for: Referral requests, client thank-you gifts, or as a check-in
Where to purchase the gift: Local grocery stores
Alternative wording: “Just popping by to update you on the real estate market,” “Popping by to thank you for being a great client, or “Popping by to thank you for spreading the word”
Price: $3.50 for tags, plus $9 for SmartFood individual bags

6. S’more Kit: ‘I Would Love S’More Clients Just Like You’

Best for: Clients with a sense of adventure who enjoy outdoor activities, camping, or simply relishing cozy moments by a fire pit. This may not be a suitable gift for clients who are not outdoorsy or have dietary restrictions.

S’more kit pop-by ideas for realtors (Source: Etsy)

Can be customized for: Referral requests, thank you gift for referral
Where to purchase the gift: Grocery store, local shop, or specialty online stores
Alternative wording: “There’s always more room for S’more referrals,” or “There’s always more room for S’more clients like you”
Price: $9.99 for tags, plus $15-plus for s’mores ingredients

7. Goldfish: ‘Fishing for Your Referrals’

Best for: Family-oriented events or occasions, and for clients with children who appreciate nostalgic treats. However, this may not be the best gift for health-conscious clients or clients in the luxury real estate market.

Goldfish pop-by idea for realtors (Source: Etsy)

Can be customized for: Referral requests, particularly useful pop-by ideas for clients with children
Where to purchase the gift: Grocery stores, big box stores, or online in bulk
Alternative wording: “Best fishes with your new house!” or “I’m fishing for more clients like you!”
Price: $4 for tag, plus $7.50 for Goldfish snack bags

8. Coffee Shop Gift Card: ‘Coffee & Your Referrals Keep My Business Running’

Best for: Busy professionals or clients who enjoy coffee or tea. This may not be suitable for individuals who do not consume coffee or tea or are caffeine-conscious.

9. Jar of Jelly: ‘Real Estate Is My Jam’

Best for: Clients who like gourmet or homemade treats and enjoy adding a touch of sweetness to their breakfast or snacks. However, be mindful of clients with dietary restrictions or preferences. Additionally, consider choosing a unique or locally sourced jelly flavor to add a personalized touch.

Jar of jam (Source: Etsy)

Can be customized for: Check-ins with former clients, referral requests, thank you gifts for recent closings, referrals, or reviews, or introductions to new leads or referrals
Where to purchase the gift: Grocery stores, local shop, or specialty online stores
Alternative wording: “Clients like you are like the peanut butter to my jam!” or “Your new home will be jam-packed with fun!”
Price: $6 for tags, plus $20 for jars of jam

10. Condiments: ‘Just Wanted to Ketchup’

Best for: Clients who enjoy barbecue cooking or appreciate gourmet or uncommon condiments that can enhance their culinary experiences. Be cautious with clients who may have dietary restrictions. This may not be suitable for those not interested in cooking.

Condiment gift idea (Source: Etsy)

Can be customized for: Check-ins with former clients, referral requests, or as a thank you for a recent referral
Where to purchase the gift: Grocery stores
Alternative wording: “Just wanted to ketchup on your real estate needs”
Price: $5 for tags, plus $4-plus for condiments

Decor Pop-by Gifts for Clients

For real estate agents who are more talented with decorating and design, purchasing pop-by gifts related to home decor is right up your alley. When you help a client buy or sell a new home, consider their personal taste and style to tailor your gift to match their favorite decor. This displays your attention to detail and gives your previous client or new real estate referrals something to keep in their home for years. It’s a great way to remind people of your service and be brought into conversation whenever the object is mentioned.

11. Potted Plant: ‘Thanks for Helping Me Grow’

Best for: Clients who appreciate greenery and love nature. However, this may not be the best gift for clients with allergies or who lack the time to care for plants.

Flower gift wooden label (Source: Etsy)

Can be customized for: Thank you gift for a real estate client, a referral, or a review
Card ideas: Wooden tag, custom paper tags, or premade gift boxes
Where to purchase the gift: Local nursery or store
Alternative wording: “Your referrals help my business grow!”
Price: $6.95 for tag, plus $10-$30 for local flowers

12. Labeled Candle: ‘Working With You Just Makes Scents’

Best for: Clients who appreciate a touch of luxury and enjoy creating a cozy and inviting atmosphere in their homes. However, remember that some clients may have sensitivities to certain scents or choose not to use candles. To show that you value their preferences, consider selecting a more subtle fragrance.

Custom candle (Source: Not On the High Street)

Can be customized for: Buyer or seller thank-you gift, thank you for a referral, ask for new referrals, or annual holiday gift
Where to purchase the gift: Candles can be purchased in local shops or grocery stores, and custom candles can be ordered through Etsy, Shutterfly, or Yankee Candle
Alternative wording: “Clients Like You Light Me Up,” “Working With a Trusted Real Estate Agent Just Makes Scents,” or “Nothing Holds a Candle to You”
Price: $30 for a candle with a custom label

13. Small Succulent: ‘My Business Would ‘Succ’ Without Clients Like You’

Best for: Clients who admire greenery but may not have a green thumb or a lot of time for plant care. This may not be suitable for clients without an inclination for plants entirely or those with pets that might be attracted to succulents.

Succulent gift (Source: Market Dwellings)

Can be customized for: Real estate client gifts after closing or referral, or to ask for referrals
Where to purchase the gift: Local nurseries or stores
Alternative wording: “My business would succ without your referrals!” or “Thank you for being a plantastic client!”
Price: $6 for tags, plus $20 for succulents

14. Flowers: ‘Your Referrals Help My Business Bloom’

Best for: Clients who appreciate fresh flowers or the beauty of floral arrangements. However, this gift may not fit clients with allergies or those who prefer more practical and longer-lasting gifts.

Flower gift tag (Source: Etsy)

Can be customized for: Referral requests, thank you for a recent referral, or as a spring pop-by idea for a check-in
Card ideas: Use a premade tag, create your own, or include a handwritten note
Where to purchase the gift: Local nursery or florist
Alternative wording: “The Real Estate Market is Blooming” or “I will spring into action for your referrals”
Price: $9 for tags, plus $20-plus for individual flowers or bouquet

Candy Realtor Pop-by Gifts

Candy is a small and inexpensive real estate pop-by idea that shows clients you are thinking about them. Most candy can be purchased in bulk and easily personalized with a tag containing a short, cute, or funny message. However, like food and drink gifts, be vigilant of the allergies or sensitivities of your clients.

15. TicTac Mints: ‘You Are Mint to Be a Homeowner’

Best for: Clients who cherish a simple, convenient, and refreshing treat. This may not be appropriate for luxury real estate clients or those with dietary restrictions. Choosing an alternative snack or small gift that aligns better with their lifestyle is wise.

TicTac mint label (Source: Etsy)

Can be customized for: Client gift after closing, check-in, or a marketing gift for potential buyers
Where to purchase the gift: Grocery store or in bulk online
Alternative wording: “This Home Was Mint to Be Yours!”
Price: $9 for tags, plus $17 for TicTacs

16. Marshmallow Peeps: ‘Have Your Peeps Call My Peeps!’

Best for: Clients who enjoy cozy moments by a fire pit, have a sweet tooth, or are camping enthusiasts. However, this may not be a fitting real estate giveaway idea for clients with dietary restrictions or who do not enjoy sweet treats.

Box of peeps (Source: Etsy)

17. Reese’s Pieces: ‘There Are So Many Reese’s to Thank You’

Best for: Clients with a sweet tooth who enjoy classic and popular treats. This pop-by idea may not suit clients with peanut allergies or dietary restrictions.

Reese’s Pieces gift tag (Source: Etsy)

Can be customized for: Client gifts for a recent referral or to ask for new ones
Where to purchase the gift: Grocery store, local shop, or specialty online stores
Alternative wording: “Thank you for being a piece of my business!” or “I am thrilled to pieces to have clients like you!”
Price: $3.50 for tags, plus $23 for Reese’s Pieces packs

18. Tootsie Roll: ‘Great Service Is How We Roll’

Best for: Clients who appreciate classic and simple treats. It’s an apt choice for casual occasions or a light-hearted gesture to bring a smile. However, consider clients with dietary restrictions or preferences, and choose alternative treats accordingly.

Tootsie roll real estate gift (Source: Pinterest)

Can be customized for: New leads and referrals, check-ins for former clients
Where to purchase the gift: Local grocery stores or online
Alternative wording: “Just rolling by to say thanks!” or “Your referrals keep my business rolling”
Price: Design tags for free, plus $23 for a pack of Tootsie Rolls

Self-care & Other Pop-by Ideas

An excellent way to express to past clients and referrals you care about them is to give them a gift that helps them take care of themselves. You can also incorporate other gifts like toys or puzzles if they have children or grandchildren as a sweet way of remembering their families. Moreover, it’s crucial to be wary of buying overly smelly gifts like lotions or soaps just in case of allergies.

19. Hand Lotion, Soap, or Sanitizer: ‘Always Ready to Give You a Hand’

Best for: Clients who prefer practical and useful gifts and prioritize personal hygiene. This may not be the best real estate pop-by idea for clients with sensitivities to scents or specific product ingredients. Opt for fragrance-free or hypoallergenic options to ensure the gift aligns with their preferences.

Hand lotion or soap (Source: Etsy)

Can be customized for: Referral requests, introduction to new leads and referrals, or as a check-in gift on an anniversary or birthday
Where to purchase the gift: Grocery store, local store, or order in bulk online
Alternative wording: “Need a hand?” or “Call if I can give you a hand”
Price: $4 for tags, plus $15 for a pack of hand sanitizers or a pack of hand lotions

20. Sand Toys: ‘I Dig Your Referrals’

Best for: Clients with children or those who enjoy beach outings. Summer holidays and vacations are the ideal time to send this gift. However, this may not be appropriate for clients who do not have children or are not interested in beach-related activities.

Sand toys pop-by gift idea (Source: Etsy)

Can be customized for: Referral requests to clients with children or thank you for a recent referral
Where to purchase the gift: Big box stores, toy stores, online
Alternative wording: “I dig working with clients like you” or “I dig helping you find your next home”
Price: $5 for the tag, plus around $10 for supplies

21. Puzzle: ‘The Real Estate Market Can Be a Puzzle’

Best for: Clients who enjoy leisurely activities, mental challenges, or quiet moments of relaxation. Consider their interests when selecting the puzzle theme or difficulty level. This may not suit clients without the time or inclination for puzzle-solving.

Puzzle pop-by gift for realtors (Source: Etsy)

Can be customized for: Introductions to new leads and referrals or real estate client check-ins
Where to purchase the gift: Big box stores or online
Alternative wording: “You’re an important piece of my business”
Price: $30 for the pop-by package, or free to make tags on Canva, plus $10-$20 for puzzle

22. Ice Cream Scoop: ‘Get the Scoop on the Real Estate Market’

Best for: Clients who enjoy indulging in frozen treats or hosting gatherings. However, for clients who may not frequently indulge in ice cream, choosing an alternative gift that suits their needs and interests is advisable.

Ice cream scoop (Source: Pinterest)

Can be customized for: Introductions to leads and new referrals, check-ins with former clients
Where to purchase the gift: Grocery stores, convenience stores, online, or purchase customized ice cream scoops on Etsy or Amazon
Alternative wording: “Here’s the scoop: We think you’re awesome!” or “Ice cream for more clients like you!”
Price: Design tags for free on Canva, plus $9 for ice cream scoop

23. Sleep Mask: ‘Don’t Lose Sleep Over Your Next Real Estate Transaction’

Best for: Clients who travel frequently, have busy schedules, or value self-care. However, it may not suit individuals who prefer sleeping without using sleep masks or have other preferences for sleep accessories.

Sleep mask pop-by gift idea (Source: Etsy)

Can be customized for: New leads and referrals or former client check-ins
Where to purchase the gift: Big box stores, online
Alternative wording: “Sleep well, help with real estate is here!”
Price: $4 for tags, plus $10-plus for sleep masks

Holiday & Seasonal Pop-by Ideas for Realtors

Holidays are a fun time to remind clients you are always available to them. Since many people receive more mail and postcards, sending a distinctive gift will capture their attention. Consider sending these real estate pop-by ideas for unconventional holidays and seasons, like Valentine’s Day, Fourth of July, or autumn.

24. Wrapping Paper: ‘Here’s to Wrapping Up a Great Year’

Best for: Clients who appreciate thoughtful touches or celebrate occasions. The ideal time for a gift like this may be during the winter holidays when they have to wrap many gifts. However, this may not be eligible for clients who may not have immediate plans for gift-giving occasions.

Wrapping paper gift tag (Source: Etsy)

Can be customized for: Client thank-you gifts and check-ins
Where to purchase the gift: Local stores or online in bulk
Alternative wording: “Thanks for helping me wrap up a great year!”
Price: $9 for tags, plus $10-plus for wrapping paper

25. Heart Candy: ‘You Are the Heart of My Business’

Best for: Valentine’s Day or anniversaries, but make sure to consider the appropriateness of the occasion and the nature of your relationship. This type of gift may not be valued by clients who do not celebrate these certain holidays or prefer more practical gifts.

Candy hearts and gift tag (Source: Etsy)

Can be customized for: Client gifts after closing, Valentine’s Day check-ins, referral requests, or thank-you gifts
Where to purchase the gift: Grocery store, local shop, or specialty online candy stores
Alternative wording: “Thanks for being the heart of my business!” or “Your referrals are the heart of my business”
Price: $6 for tags, plus $9 for candy hearts

26. Lottery Ticket: ‘Wishing You a Lotto Holiday Cheer!’

Best for: Clients who enjoy a bit of excitement and the chance for a surprise win. This may not be appropriate for clients who are not interested in gambling or may have ethical considerations about it.

Lottery card tag (Source: Etsy)

Can be customized for: Holiday check-ins, referral requests, or thank-you gifts
Where to purchase the gift: Grocery stores and convenience stores
Alternative wording: “May Your Birthday Be Filled With a Lotto Fun”
Price: $20 for tags, plus $1-$25-plus on lottery tickets

27. Bunny Cookies: ‘Some Bunny Told Me You Might Want to Buy or Sell’

Best for: Springtime holidays; it is an ideal choice for clients who enjoy festive treats, baking, or decorative and themed gifts. This may not suit clients with dietary restrictions or who prefer healthier snacks.

Cookie gift tag for Easter (Source: Etsy)

Can be customized for: Introductions to new referrals
Where to purchase the gift: Grocery stores or local shops
Alternative wording: “Some bunny told me I should meet you!” or “Hoppy house hunting!”
Price: $4 for tags, plus $15-plus for locally made cookies

28. Pumpkin: ‘We’re Always Willing to Carve Out Time for You’

Best for: Fall months or around Halloween or Thanksgiving. This is an apt choice for clients who enjoy seasonal home decor or cooking pumpkin-themed recipes. However, not everyone may celebrate Thanksgiving or have a use for a pumpkin, so consider your client’s tastes and lifestyle.

Pumpkin gift tag (Source: Etsy)

Can be customized for: Referral requests or thank you for a recent referral
Where to purchase the gift: Local nurseries or shops
Alternative wording: “I’ll always carve out time to answer your real estate questions”
Price: $5 for tags, plus $10-plus for pumpkin

How to Choose the Right Pop-by Gifts for Real Estate Clients

Staying top of mind with former clients is a key part of being a successful real estate agent. Pop-by gifts can make a big impression without a big investment, especially when they are sent with intention and are relevant to each client’s lifestyle and stage in the real estate process.

As you search for real estate pop-by gift ideas online, you’ll notice that many of them are designed to ask for referrals or thank former clients for sending referrals. However, all pop-by ideas for real estate can and should be customized for the needs of your real estate prospects and former clients.

For example, here are some great times to send pop-bys for realtors:

Thank you gift for sellers, buyers, renters, or investors after completing a transaction
Thank you gifts for clients who sent referrals
Ask for referrals
Period check-ins
Holiday check-ins
Celebrate clients’ birthdays or anniversaries
Introductions to your real estate farm area or within a direct mail campaign

Sending the right pop-by gift to former real estate clients can build loyalty, start conversations, and generate real estate leads. Knowing your audience is key to all marketing, so add essential details about your clients’ lives to your real estate customer relationship management (CRM) system.

For instance, do they have kids? Think of family-friendly pop-by gift ideas. Are they corporate professionals? Send a gift card to a local coffee shop. Do they love cooking? Send a branded item they can use for food prep or when entertaining. Do they have pets? Take advantage of realtor pop-by ideas with pet treats or pet supplies after a transaction closes, on special occasions, or just to check in.

Market Leader agent dashboard (Source: Market Leader)

If you need help tracking your contacts’ information or generating real estate leads, consider Market Leader. It provides a comprehensive paid inbound lead, automated marketing, and CRM solution—helping agents acquire and nurture real estate leads. Thus, it’s a perfect tool to increase the leads in your pipeline while maintaining and nurturing tasks with emails and pop-by gifts.

Visit Market Leader

Best Ways to Deliver Pop-by Gifts

Once you have your pop-by gift ready for your client, the next thing you have to figure out is how to hand them over. From clients nearby or residing in a farther location, here are some of the best ways to deliver your pop-by gifts to your past clients:

Doorstep delivery: The classic doorstep drop-off never goes out of style. Select a convenient time to surprise your clients with a carefully curated pop-by gift placed discreetly at their front door. This method adds an element of surprise and delight as they discover the thoughtful gesture when they least expect it.
Scheduled office visits: Take advantage of regular check-ins or scheduled meetings to hand-deliver the gift in person. This not only allows for a face-to-face interaction but also serves as a way to strengthen the bond in your client-agent relationship.
Mailbox: Send your pop-by gifts via mail for hassle-free and contactless delivery. Include a personalized note expressing your gratitude and well-wishes. This method is especially preferable for clients who may not be reachable in person or reside in different locations.
Event integration: Integrate pop-by gifts into community events, open houses, or client appreciation gatherings. This approach lets you directly hand over gifts while enhancing the event’s overall experience for your clients.

Remember, the key to a successful pop-by gift delivery lies in the element of surprise and personalization. By intentionally choosing how you give your pop-by gifts, you can elevate your client relationships and leave a lasting impression in the minds of your clients.

Where to Get Pop-by Gifts for Real Estate Clients

Since most pop-by ideas for realtors are inexpensive products like candles, puzzles, or small bags of candy, you can easily purchase them at your local grocery or big box store. Order premade tags from Etsy or customize your own on Canva or VistaPrint to make your real estate pop-bys look professional and intentional.

Provider
Best For	Best for agents wanting to find a client-specific gift	Best for agents wanting to make and customize their realtor pop-by ideas for digital and print	Ideal for agents and brokers looking to customize a wide range of items with unique and branded designs	Best for professionals who want to purchase premade tags for their realtor pop-by gifts
Key Features	Can send gifts with your branding on it Allows exporting directly to your CRM system AI assistant for automated research and personalized engagement	Easy-to-use graphic design and photo editing platform Thousands of templates and design elements Free business card maker	Custom print provider Massive range of customizable products, including gift tags, labels, and products Marketing and business materials	Marketplace with custom-designed products and gift tags Easy to search for pop-by gifts for realtors Customizable items and gift tags
Learn More	Visit EvaBot	Visit Canva	Visit VistaPrint	Visit Etsy

Frequently Asked Questions (FAQs)

A pop-by gift is a small, mindful gift that real estate agents give to their clients to show appreciation and maintain a positive relationship. The term “pop-by” refers to “popping by” a client’s home or office to deliver the gift. Pop-by gifts can be anything from a small bag of candy to a tailored gift basket, and they should be chosen based on the client’s interests or stage of the real estate sales cycle. The key to a great pop-by gift is to make it personal, thoughtful, and unexpected.

Yes, pop-bys can be an effective marketing tool for real estate agents. They are a tangible way for agents to let their clients know that they care and appreciate their business, which can go a long way in building and maintaining strong client relationships. Pop-bys also help agents stay top-of-mind with their clients, leading to more referrals and repeat business. However, it is important to send pop-bys with a strategy and ensure they are relevant to the client’s interests or stage of the real estate sales cycle for them to work.

Yes, a pop-by gift can be mailed. In fact, sending a pop-by gift via mail can be a convenient and contactless delivery option, especially for clients who may not be available in person or for those residing in different locations. When sending a pop-by gift via mail, it’s a good idea to include a note expressing your gratitude and well wishes. This can make the gift feel more personal and considerate, even if not delivered in person.

Bottom Line

Real estate pop-by gifts are a valuable and affordable way for agents to stay on top of mind with previous clients or new leads. They work best when they’re sent with a strategy and are relevant to the client’s lifestyle, preferences, or stage of the real estate sales cycle. For customizable gifts, check out Etsy, or if you want to create your own labels or other branded gifts, Canva and VistaPrint are excellent resources for real estate agents.